But all the talk of “Atmanirbhar Bharat” makes no sense if it does not bring in the moolah for the investor. In the early days of post Independence making moolah was very difficult because of the “red-tapism” and co...
Words like “Make in India”, “#AtmanirbharBharat” or self-reliant India have been doing the rounds much before we got our Independence in 1947. It was Mahatma Gandhi dressed in his simple cotton dhoti and shawl who...
There are some names that will always be remembered with a lot of fondness. Pappu is one of them. I grew up in a middle-class locality in Delhi and as a young lad, I had lots of friends. They were not just from a ...
Getting hooked on #narcotics substances can be very dangerous. They destroy lives, minds and souls. The sale and consumption of illegal narcotics are rampant across the globe. The first time I had a narcotic substan...
Yes, I know auto journalists and the organisations they work for are not rich in the real sense. Auto journalists cannot travel all over the world and drive fancy cars and bikes by spending their own money. No media...
As a B2C auto journalist, I was exposed to the world of glitz. Almost every car and bike launch, besides first drives and rides, meant free five star stays, free flights, free food and wine and at the end of the d...
OEMs are basically manufacturers of cars, two wheelers and other vehicles. I have often asked myself, are OEMs like the Pied Piper of Hamelin in the poem written by Robert Browning. And are we journalists and influe...
I saw the #socialmedia tsunami coming but could never fathom its intensity. It was around 2004-2005 when platforms like #youtube , #twitter , #facebook , etc were born. Much later #instagram came into being. #tiktok...
Everybody in the auto journalism world had to adapt to new rules of social media, its charm, its pluses and minuses and its absolute ruthlessness amid the excitement and opportunities it offered.
A couple of decades back, #journalists were kind of independent when it came to reporting and they never had the management breathing down their necks to get moolah for their organisations. And even if they wanted...
The UV Crossfade is competitively priced at INR 19,900. It is now available for sale at https://airspace.ultraviolette.com/products/uv-crossfade
TVS Motor Company has partnered with Swiss startup Aegis Rider to introduce a groundbreaking ride assist innovation at EICMA 2025, the world’s largest two-wheeler exhibition. The two companies came to...
On the occasion of Karnataka Rajyotsava, Ather Energy, India’s leading electric two-wheeler manufacturer, is introducing Kannada language on the dashboard of its family scooter, Rizta.