Baba N. Kalyani, Chairman & Managing Director, Bharat Forge has recently been honoured with the “Cro
Our products are mainly OEM centric. There is a very small requirement of our parts in after sales, which we cater through OEMs only, as quite a few parts are safety related. We do not want to enter in direct after ...
Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...
Renault and Caterham Group have announced their decision to join forces in pursuit of a common proje
Interview with Sudeep Narayan, Marketing & PR Director, Volvo Auto India Pvt. Ltd.
Whether it is Tafe or Mahindra or any other company, what we are really trying to uncover is the unspoken nature of the farmer where they may have a small acreage. And they will do what we call as ‘very low tillage’...
JCB, one of the world’s leading manufacturers of construction equipment, signed a land purchase agre
Atul Auto Ltd, a leading three-wheeler manufacturer is entering Sri Lankan market to set up an auto
Mahindra First Choice Wheels Ltd. (MFCWL), India’s leading multi-brand certified used car company ha
Magneti Marelli inaugurated a new industrial plant in India dedicated to the production of automobil
Yokohama India has introduced the Geolandar A/T with white-letter styling, giving SUV and utility vehicle owners a new way to bring their vehicle’s exterior in line with an active, adventure-driven mo...
Studds Accessories has launched the Raider Youth Looney Tunes Edition, a new decal edition of the Raider Youth full-face helmet developed in collaboration with Warner Bros. Discovery Global Consumer P...
Uno Minda, a leading Tier 1 supplier of proprietary automotive solutions to Original Equipment Manufacturers (OEMs), has launched its new 4-channel amplifier, UNO-AMP-4-100, featuring a compact, palm-...