Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...
Renault and Caterham Group have announced their decision to join forces in pursuit of a common proje
Interview with Sudeep Narayan, Marketing & PR Director, Volvo Auto India Pvt. Ltd.
Whether it is Tafe or Mahindra or any other company, what we are really trying to uncover is the unspoken nature of the farmer where they may have a small acreage. And they will do what we call as ‘very low tillage’...
JCB, one of the world’s leading manufacturers of construction equipment, signed a land purchase agre
Atul Auto Ltd, a leading three-wheeler manufacturer is entering Sri Lankan market to set up an auto
Mahindra First Choice Wheels Ltd. (MFCWL), India’s leading multi-brand certified used car company ha
Magneti Marelli inaugurated a new industrial plant in India dedicated to the production of automobil
JCB, India’s largest manufacturer of construction equipment, has celebrated the company’s 67th birth
Honda Motorcycle & Scooter India Pvt. Ltd. has inaugurated its new technical centre at Manesar produ
As drivers increasingly look for equipment that keeps them prepared on the road, Amkette is expanding its AirPulse range with five new tyre inflators: the AirPulse S100 Wired Tyre Inflator, AirPulse S...
Coforge Limited, a global AI-native engineering services leader, announced expanded capabilities that help automotive lenders, fleet operators, and remarketing organizations transform vehicle inspecti...
Headfox Innovation Pvt Ltd, a leading Indian wearable brand specialising in Bluetooth-enabled helmets and riding gear, has announced the launch of Tarmac, a next-generation Bluetooth helmet designed t...