e-Ashwa Automotive founder launches Sampoorn EV
Date: 27 Oct 2022
Vikas
Gupta, Founder and ex-CEO of Ghaziabad-based electric vehicle company e-Ashwa
Automotive Pvt Ltd has announced the launch of another EV venture under the
name Sampoorn EV Pvt Ltd.
Sampoorn
EV will provide a complete (sampoorn) and holistic EV ecosystem platform to
small local EV players who have good products but do not have the required
infrastructure mainly retail network to market and sell their products beyond
their local region. The company will assist small local EV companies setup
company, create and build brand and products and all activities thereafter
including purchase, sales, services, repair, maintenance and support which will
be part of the offerings by Sampoorn EV.
As
part of creating a complete EV ecosystem, Sampoorn EV will setup multi-brand EV
retail stores in different parts of the country in a phase manner to house EV
products and accessories by different EV brands. Currently, the company does
not plan to have its own brand and products. The tagline of Sampoorn EV is “A
Brand Agnostic EV Ecosystem”.
Gupta
noted, “With favourable government policies and faster adoption of electric
vehicles by the auto sector, EV is certainly going to be the future of
mobility. However, due to lack of better infrastructure, promising local level
EV players having good & affordable products are unable to reach the large
pool of customers in the country thereby restricting their growth. The idea
behind launching Sampoorn EV is to bridge this very gap.”
“It is an effort towards keeping all the small
local players in EV segment alive as they are contributing silently towards
economic development by generating huge employment as well as cleansing of the
environment which otherwise getting polluted with fossils fuel based vehicles,”
he added.
It
is estimated that more than 95% of the total EV players are in the category
which is building on sales and distribution network as compared to 5% players
who are in the category of building technology, new design and product
engineering. Currently, the EV industry is in a growing phase with over 500
small local players. This scenario is going to change in the future with only
7-10 players remaining in the market post-consolidation.
In
order to address this and also provide a level playing field to EV companies
having sound business models, Sampoorn EV plans to create a common ecosystem
for small local players in the sales and distribution network category. This
ecosystem support will be available to EV companies at a nominal fee that suits
their budget so that equal opportunity for growth is available to all such
small local EV players in the country.
Before
setting up Sampoorn EV, Gupta founded e-Ashwa Automotive about five years ago
and today it has become one of the fastest growing affordable electric vehicle
players in electric 2-wheelers and 3-wheleer segments.