The Sherco TVS Factory Rally team announced its three-rider squad for Dakar 2018. The squad comprises of Joan Pedrero of Spain, Adrien Metge of France and Aravind KP from India. Of the three riders, 39-year-old Joan...
Ignyte, the premium brand of Steelbird Hi-Tech India Ltd., announced the launch of its latest high-protection helmet, the IGN-16, engineered with EPP multi-impact technology and Kevlar reinforcement f...
While Tata Motors Passenger Vehicles unveiled the production-ready version of the iconic Tata Sierra at the much-anticipated Sierra Brand Day, the company showcased exclusive collaborations with India...
SMK, the premium helmet brand from Studds Accessories Ltd showcased its innovation on a global platform by unveiling three new helmet models at EICMA 2025 in Milan, Italy. The models received an enthu...