The prestigious Italian brand Alfa Romeo owned by Fiat Chrysler Automobiles (FCA) has signed a multi-year technical and commercial partnership agreement with Swiss Sauber F1 Team for participation in the Formula 1 w...
The world F1 title for 2014 went without any hesitation to Lewis Hamilton of Mercedes AMG Petronas after he won a brilliant race at the Yas Marina circuit in Abu Dhabi on November 23, 2014. With this win, Hamilton c...
Just the other day Tag Heuer was in the news with Ranbir Kapoor of India’s Bollywood becoming its brand ambassador. Now it is the turn of another celebrity to join hands with the Swiss watch brand Tag Heuer. Bruno S...
The F1 race on Sunday April 6, 2014 in Bahrain saw Lewis Hamilton of Mercedes AMG Petronas winning by a whisker for the first place on the podium. He beat his teammate Nico Rosberg. For Lewis it was his 24th Formula...
Formula One world champion Sebastian Vettel is among the three young sports stars who have been honoured at the 2014 Laureus World Sports Awards in Kuala Lumpur, Malaysia. According to a press statement, Germany’s S...
Steelbird Hi-Tech India Limited, one of the country's leading helmet manufacturers, has launched its latest offering, the FEC-3 helmet. Designed for riders who seek a combination of advanced safety, p...
Reinforcing its strong presence in India’s two-wheeler safety market, Steelbird Hi-Tech India Limited has achieved a significant milestone with its popular SBA-20 helmet crossing 10 lakh units (1 mill...
Michelin announced the launch of the Michelin X Multi Energy Z2, a new-generation truck and bus tyre developed for Indian operating conditions and tested on Indian highways.