Interview with Mansi Madan Tripathy,Chief Marketing Officer, Lubricants, Shell India Markets Pvt Ltd

When the consumer is walking in here we are trying to provide him the entire experience, they get their RFIDs, take selfies, they can do their power, do a dyno test where they can actually test the power of their bi...

Interview with Vivek Pareek & Akhileshwar Jha of Shell

Shell is a big brand and big brands can add a lot of value to a consumer’s life. We are on a mission to make bike ride more enjoyable. Millions of people ride bikes and are there to make sure they enjoy their rides....

Interview with Mansi Tripathy, CMO, Shell Lubricants India

Interview with Mansi Tripathy, CMO, Shell Lubricants India; Inputs: Akhil Jha (AJ), VP –Technical, Shell Lubricants India; Karlo Tugaff (KT), Global Associate Brand Manager – Shell Advance, Shell Global Commercial; ...

Interview with Nitin Prasad, Managing Director, Shell Lubricants India

Our association with Ferrari is over 60 years old. And there are a number of benefits that we derive out of it. Formula One is all about raw speed, power, engine performance, etc. It is not only the question of heat...




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