R for Rabbit, one of India’s leading baby product brand, has announced its association with Jeep India launching its Social campaign #ChildSafetyMatters to address child safety during road travel.
MG Motor India is all set to go live with the second season of ‘SG Meets MG’, a continuation of a short YouTube video series that documents the legendary Indian cricketer Sunil Gavaskar’s journey to becoming a part ...
Hyundai Motor Company announced that it will release “Yet To Come (Hyundai version)”with BTS for the ‘Goal of the Century (GOTC)’ FIFA World Cup campaign song.
One day I got a call from Promit Hazra, a young boy residing in Kolkata. He wanted to be an auto journalist. I tried to dissuade him from joining a profession that makes no sense today. He told me his father is a ca...
On June 11, 2021 the Delhi Traffic Police announced a teeny-weeny breather for those who want to drive a little faster in and around the capital city of Delhi. This is the first major overhaul in the city’s speed li...
Google India and Kantar have released the findings of the ‘Auto Gear Shift India 2020’ report that captures the digital influence on Indian automobile buyers and the opportunities for the industries.
The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...
Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.
Suzuki Motorcycle India Private Limited (SMIPL) has kick-started the second-phase of its helmet awareness campaign – ‘#HelmetForLife. In a bid to promote safe-riding habits and encouraging two-wheeler riders as well...
As a part of its road-safety efforts, Maruti Suzuki India Limited will be creating excitement and surprise among Auto Expo 2018 visitors at Greater Noida when it organised a unique #PehniKya? flash mob to create awa...
Bunty Godara recently participated in TVS Apache Pro Performance X which was organised by TVS Motor Company in Chennai. It was an event which involved non-stop stunt riding for five hours. Bunty was part of the team...
Peugeot Motorcycles (PMTC) part of the USD 17.8 billion Mahindra Group, announced the Indian leg of the Paris-Saigon ride which is a recreation of the journey undertaken by Serge Gracium and Michel Vaslin, two Petty...
An extraordinary short film by Oscar-winner Joachim Back marks the launch of the new MINI Convertible. MINI has launched the third phase of the new MINI Convertible campaign with the release of the short film “This ...
But if you want a good long lasting rub down or buffing, detailing and cleaning, then you have help at hand and that too at reasonable prices. There is a new kid on the block called Exppress Car Wash, a fully automa...
Leading car maker Hyundai Motor India Ltd (HMIL) launched its first-ever corporate campaign focusing on India, ‘Life is Brilliant’ on November 22, 2014. On YouTube this campaign has already got more than 4 million v...
Marelli, a leading mobility technology supplier to the automotive sector, and Hesai Group, a global leader in automotive-grade lidar, announced a collaboration to integrate Marelli's innovative headla...
There is no end to fancy accessories for your car, be it for the interiors or the exterior. Can you imagine, you can also change your car key to a real fancy one? Keydroid India, the pioneering brand ...
Axalta Coating Systems, a leading global coatings company, announced its 2024 Global Automotive Colour of the Year – Starry Night. The latest edition marks the 10th year Axalta has introduced its auto...