R for Rabbit, one of India’s leading baby product brand, has announced its association with Jeep India launching its Social campaign #ChildSafetyMatters to address child safety during road travel.
Adding another feather to the road safety initiative, Rapido – India’s leading auto-tech aggregator – is introducing a nationwide safety campaign, #RapidoSafetyFirst. The campaign aims to raise awareness about road ...
Every year, a large number of traffic incidents and crashes occur worldwide. According to the World Health Organization (WHO), approximately 1.3 million people die each year as a result of road traffic crashes. Ther...
The poor in India are in any way leading a life of misery and hopelessness but if anyone among them were to die in a road accident, the misery for the affected family would only increase in magnitude. A road crash m...
Leading car manufacturer in the country, Ford India has released the findings of its annual road safety survey. In its third wave, the Ford Cartesy survey brings forth underlying triggers and barriers to ideal road ...
Mahindra XUV 300 scores big time in terms of safety in the sub 4 metre compact SUV segment.
Strengthening Delhi Government’s commitment to the cause of road safety in the city, Minister of Transport, Delhi Government, Kailash Gahlot inaugurated Delhi’s first Fully Automated Driving Test Centre(ADTC) at the...
We detail some of the important facts from a recent Rear Seat Belt Usage and Child Road Safety in India study to ponder over some worrying trends and ways to counter them.
The Ministry of Road Transport & Highways will organise a motor rally to commemorate 150 years of Mahatma Gandhi’s birth anniversary. The rally will travel through places historically associated with Gandhiji, both ...
Triumph Tiger owners made their way to Spiti for a second time leading adventure motorcycling brand, Triumph Motorcycles India flagged-off the second edition of its exclusive and much sought-after Tiger Trails exper...
Triumph Motorcycles, for the first time flagged off a Jammu to Kanyakumari ride promoting safer riding techniques across India. The brand often conducts road safety workshops, where the programmes focus on two-wheel...
In a bid to demonstrate the off road prowess of the Fortuner, Toyota organised an exclusive camp for its customers in Gurugram. The off road obstacle course was designed to give customers a chance at experiencing th...
Bollywood actor and Honda 2Wheelers brand Ambassador Akshay Kumar enthralled his fans at the company’s pavilion at the Auto Expo 2018 being held at the India Expo Mart in Greater Noida.
Honda Motorcycle & Scooter India Ltd (HMSI) aka Honda 2Wheelers India pavilion became the centre of attraction on February 10, 2018 at the Auto Expo –The Motor Show 2018 being held at the India Expo Mart in Greater ...
Johnnie Walker – The Journey is encouraging people in India to #JOINTHEPACT with Mika Hakkinen, the Global Responsible Drinking Ambassador and Two-time Formula One World Drivers’ Champion. Mika Hakkinen will drive w...
There are different ways to promote safe riding. When that effort is sugar coated with a beautiful offer, then you can be rest assured that people would love it. That’s what Droom has been doing with their Rs 9 per ...
There can be no better message than one which conveys the virtues of safe driving. Motown India has always been emphasising in its editorial as well as news pages, the importance of safe driving and the positive imp...
Yes, welcome to the world of toy cars and bikes. Toy cars and bikes come in different shapes and sizes, from ones so tiny that you can clasp them in your palm and some so big that a child can actually drive or ride ...
Honda 2Wheelers India pavilion became the centre of attraction at the bi-annual Auto Expo 2016 as it unleashed its FUNtastic Weekend carnival. Brining glamour, fun and vibrancy to Honda 2Wheeler pavilion was Honda’s...
It was Mumbai’s first ever Women’s Car Rally and it had over 250 cars (1000 women) on the city streets on their special day. The rally commenced from Hotel Sahara Star (Domestic Airport) at 8 in the morning and proc...
On the International Women’s Day, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) and Delhi Traffic Police organised a ‘Women Safety Rally,’ in New Delhi on March 8, 2015. The rally was flagged off by B. S. Bassi,...
Now this is a game every parent in India must encourage their children to play. ‘Safety and Mobility for All,’ is an educational game designed to increase awareness of children ages seven to twelve to road safety an...
A two-stage side airbag from ZF Lifetec uses the milliseconds before an unavoidable crash to build up valuable distance and better protect the occupants.
Vitesco Technologies, a leading international manufacturer of advanced drive technologies and electrification solutions, presented the new Rotor Lock Actuator at the SIA Powertrain in Lille (France) f...
Apollo Tyres Ltd, has expanded Vredestein’s range for premium and luxury SUVs. Vredestein Pinza HT (highway terrain), a global product, has been introduced for the premium SUVs in India in 16 – 18 inc...