The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...
Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.
There are different ways to promote safe riding. When that effort is sugar coated with a beautiful offer, then you can be rest assured that people would love it. That’s what Droom has been doing with their Rs 9 per ...
June 5 is World Environment Day. In India, car manufacturers do their bit and conduct pollution camps where cars are checked for their pollution and accordingly they do the needful. As for the government and bodies...
Leading car maker Hyundai Motor India Ltd (HMIL) launched its first-ever corporate campaign focusing on India, ‘Life is Brilliant’ on November 22, 2014. On YouTube this campaign has already got more than 4 million v...
Ahmedabad-based drivebuddy AI, a leading innovator in AI-powered Advanced Driver Assistance Systems (ADAS) and Driver Monitoring Systems (DMS), showcased its AI and vision-based safety solutions at th...
SMK Helmets, the premium global helmet brand from Studds Accessories, announced the full-scale domestic launch of its globally acclaimed Nova series, introducing two striking variants- Nova Solid and ...
Mobileye Global Inc. announced that its SuperVision and Surround ADAS hands-free, eyes-on advanced driving assistance systems have been selected by Mahindra & Mahindra for at least six upcoming models...