TVS Motor Company champions children safety

TVS Motor Company (TVSM has announced its campaign, ‘Protect Little Riders’ as a part of TVSRide4Safety initiative. This one of a kind initiative by TVSM aims to spread awareness on safety of children on two-wheeler...

Recyclekaro signs an MOU with Bhabha Atomic Research Centre

Recyclekaro, one of the leading e-waste and lithium-ion battery recycling companies in India, has entered into a Memorandum of Understanding (MOU) with Bhabha Atomic Research Centre (BARC), India's foremost nuclear ...

BYD’s Explorer No.1 embarks on historic maiden voyage

BYD, the world’s leading manufacturer in new energy vehicles (NEVs) and power batteries, initiated a groundbreaking chapter in the maritime transportation of NEVs with the inaugural voyage of its first dedicated rol...

Vespa brand is valued at Rs 9775 crore globally

With a global relevance and perceived as a lifestyle icon, the brand Vespa has been valued at more than one billion euros (1,079 million or Rs 9775 crore) with a 19% growth in value, compared to the previous valuat...

Hyundai Motor India launches Samarth for supporting differently abled

Hyundai Motor India Ltd. (HMIL) has launched ‘Samarth’ initiative for the awareness and enablement of people with disabilities in India. The initiative is aligned with Hyundai’s global vision of ‘Progress for Humani...

Uber announces launch of Uber Green, unveils EV partnerships

Uber, the global ride sharing app, announced a slew of partnerships to electrify its services in India, teaming up with leading industry players to accelerate the transition to sustainable mobility. As part of the s...

udChalo launches VirBike at Rs 25995 for Armed forces, Rs 27995 for rest

udChalo, a leading consumer tech firm, launched a path breaking electric bicycle named "VirBike".

Jeep India celebrates Unstoppable Women of Indian Navy

Jeep India, in collaboration with the Indian Navy, flagged of an all-women expedition titled 'She's Unstoppable,' on Navy Wellness & Welfare Association’s foundation day, also known as Nawwa Divas, to honour women h...

Honda Motorcycle and Scooter India brings floating showroom in Kerala

Going beyond geographical barriers to reach out to customers ahead of Onam, Kerala’s most celebrated festival, Honda Motorcycle and Scooter India launched a first-of-its-kind outdoor campaign ‘Floating showroom in t...

Tata Nexon EV Max 1st electric car to reach world’s highest motorable road - Umling La

Tata Motors announced that its electric SUV - Nexon EV Max has made a landmark entry into the India Book of Records. The Nexon EV Max successfully scaled the world’s highest motorable road at Umling La pass, locate...

E-Bicycles: Pedaling Towards A Sustainable Future

Mobility, technology, and the environment are entwined in attaining a sustainable future. The pressing need to curb the excessive consumption of fossil fuels for transportation, which, as reports suggest accounts fo...

Ninety One Cycles launches Meraki S7 e-bike at Rs 34,999

Ninety One Cycles, with manufacturing facilities in Gujarat, has announced the launch of their latest electric bike, Meraki S7. This is the second e-bike to be presented by Ninety One after Meraki. The e-bike has b...

Onboard video systems can increase vehicle and road safety

Every year, a large number of traffic incidents and crashes occur worldwide. According to the World Health Organization (WHO), approximately 1.3 million people die each year as a result of road traffic crashes. Ther...

Bosch India celebrates 100th anniversary

Bosch India is celebrating its 100th anniversary. Bosch is a leading supplier of technology and services in the areas of mobility solutions, industrial technology, consumer goods, and energy and building technology.

Tata Altroz for Indian Olympians who narrowly missed podium

Tata Motors has handed over the keys of Altroz hatchback cars to the Indian athletes who narrowly missed the bronze medal in the recently held Tokyo Olympics. They may not have won a medal but have won hearts of mil...

ReadyAssist, DriveU offer weekend subscription plan for car owners

Thanks to ReadyAssist and DriveU, your weekend drive in your car to the hills, or beaches or riversides or simply on the highways has got a lot safer. ReadyAssist, one of India’s leading 24x7 roadside assistance sta...

Mercedes-Benz technology warns of potholes, speed bumps

Now this is a technology in a car that a lot of Indian would surely look forward to and appreciate big time. Yes, it is the technology that detects pot holes or speed bumps and Mercedes-Benz has just incorporated th...

Ather Energy does a Tesla with its first Impact Report

Ather Energy, India’s first intelligent electric scooter manufacturer, has released its first Impact Report, measuring its overall social, environmental, and economic impact in 2019-2020. Ather Energy has been award...

The new Ola scooter and boss’ day out!

What do you say when Ola Chairman and Group CEO Bhavish Aggarwal takes his own Ola scooter for a spin around Bangalore? Simple, it’s the Boss’ day out.

These Honda shoes are meant for walking & tracking

Honda Motor Co has announced the establishment of Ashirase, Inc., the first business venture to originate from Ignition, Honda’s new business creation program. Ashirase, Inc. is currently developing an in-shoe navig...

Pitstop Car Revive Pack for car users post lockdown

It is time to start the post lockdown life with Pitstop's Revive Pack. Pitstop has curated a group of services that your car would need as soon as the lockdown is over.

Vespa is 75; The wasp that charmed an international audience

In April 2021 Piaggio’s iconic scooter Vespa completes 75 years of existence. Much before Vespa officially started being manufactured at the Baramati factory in the district of Pune in the western Indian state of M...

Bugatti Chiron Pur Sport – Driving in the Hajar Mountains in Dubai

Goodbye Dubai, hello Hajar! Bugatti test driver and Le Mans winner Andy Wallace made the most of his time following the launch of the new Bugatti in Dubai to take an extended trip to Hatta.

Indian Auto Journalism: Fall from Grace

The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...

Auto Journalist or Influencer, and what about auto journalism?

Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.

Stryder gets a new logo and launches a new bicycle model

Even as Stryder, a 100% subsidiary of Tata International Limited, revealed its new brand logo, the company launched the NX-30 HD, a very first of its kind bike with hydraulic disc brakes.

A bespoke Rolls-Royce Phantom with a floral make up

Bespoke Rolls-Royce cars are those that are usually in demand from well heeled people. A Stockholm-based entrepreneur too ordered one and the changes were truly enchanting with the car getting a floral make up. Yes ...

Red Cross experts push new Land Rover Defender prototype to the limit

The new Land Rover Defender has been put through its paces under the watchful eye of all-terrain experts from the International Federation of Red Cross and Red Crescent Societies (IFRC)in the latest stage of its glo...

Strider balance bikes now available in India at Rs 12,270 onward

US based Strider Sports International Inc., the world’s premier manufacturer and marketer of a range of quality, safe and durable balance bikes, announced their foray into the Indian market. These bikes are primaril...

Trek Bicycle launches new performance road-bikes at Rs 1.06 lakh onward

Trek Bicycle has launched two new performance road-bikes - Émonda ALR 4 & ALR 5 targeting pro-cyclists and enthusiasts in India. The all new Émonda ALR with its exceptional ride characteristics at a great value with...

A Jeep compass Journey to Morni Hills | Special feature

It was the 8th anniversary issue of Motown India print magazine and we were hard pressed for time. Yet, we had made up our minds to hit the hills bordering Himachal Pradesh in Haryana. Yes, you got it right, we plan...

A day at Guangde Proving Ground in China with MG, Roewe cars

The Guangde Proving track was really intimidating. We were not allowed to use our cameras, mobile phones or any other recording devices at the plant. It was as though we were at a top secret facility of SAIC Motor C...

Lego Technic Bugatti Chiron among new iconic launches in India by Lego

Iconic brand Lego has launched their most awaited products in India at New Delhi. The company unveiled the Lego Harry Potter range, Lego Technic Bugatti Chiron, Lego City Arctic exploration range and robotics powere...

Over 1500 Triumph ‘Distinguished’ riders take on the roads for a cause

Over 1500 Triumph mtorcycle owners across cities donned their cravats, straightened their ties, pressed their tweed, and sat astride their favourite classic styled motorcycle to celebrate the 5th edition of Triumph ...

Ford India celebrates one million customer milestone

Ford India has joined the elite group of automakers in the country and welcomed its one-millionth customer in India. In a special ceremony, characteristic of the company’s Feels Like Family promise, Ford India’s pre...

Hero Cycles revives 110-year-old Classic British cycling brand Viking

India-based global cycle major Hero Cycles is breathing fresh life into one of Britain’s most famous bike brands - Viking. Hero Cycles, the world’s biggest bicycle manufacturer by volumes, bought the 110-year-old Vi...

Hero Motors Company launches new city commute e-bike – Lectro EZephyr

Hero Motors Company (HMC) has launched a new leaner, friendlier, more cost effective instrument for the masses to complete their daily commute on---the EZephyr. The EZephyr is the first of its kind to be equipped wi...

Bollywood star Akshay Kumar enthrals Honda 2Wheeler fans

Bollywood actor and Honda 2Wheelers brand Ambassador Akshay Kumar enthralled his fans at the company’s pavilion at the Auto Expo 2018 being held at the India Expo Mart in Greater Noida.

Taapsee Pannu launches Honda 2Wheelers India’s helmet campaign

Honda Motorcycle & Scooter India Ltd (HMSI) aka Honda 2Wheelers India pavilion became the centre of attraction on February 10, 2018 at the Auto Expo –The Motor Show 2018 being held at the India Expo Mart in Greater ...

AUTO EXPO 2018 CURTAIN RAISER An Electric Flair

The 14th edition of the biennial Auto Expo 2018 will again see auto component manufacturers and automobile manufacturers hosting their respective shows in two different venues. While the Components show will be held...

Mika Hakkinen, Johnnie Walker on an India road safety mission

Johnnie Walker – The Journey is encouraging people in India to #JOINTHEPACT with Mika Hakkinen, the Global Responsible Drinking Ambassador and Two-time Formula One World Drivers’ Champion. Mika Hakkinen will drive w...

Triumph organises biggest-ever "Distinguished Gentleman's Ride"

As part of the Distinguished Gentleman's Ride (DGR) over 70,000 men and women all over the world dressed up in their finest formal attire and rode modern classic and vintage styled motorcycles through the streets of...

Rolls Royce Sweptail, an “automotive haute couture” for US $ 12.8 million

In 2013, Rolls-Royce was approached by one of its most valued customers with a very particular request. A connoisseur and collector of distinctive, one-off items including super-yachts and private aircraft, this gen...

One millionth Porsche 911 rolls off production line in Germany

It was a few years back in 2015 that the Porsche 911 (pronounced Nine Eleven) had turned 50. And now on May 11, 2017, Porsche (part of the Volkswagen Group of Germany) rolled out the one millionth Porsche 911 from i...

87TH GENEVA INTERNATIONAL MOTOR SHOW-- Where concepts take wings

Like always international auto shows create a flutter with the showcasing of concept cars. But the 87th Geneva International Auto Show (March 7 to 19, 2017) saw a concept car that could possibly flutter, I mean actu...

Hyperloop One reveals first images of Nevada Desert Development Site

Hyperloop One, the global leader in developing the world’s first operational Hyperloop, released never-before-seen images of its development site (‘DevLoop’) in the Nevada desert at Middle East Rail, held in Dubai.

Awfis, Awfis...now that sounds interesting!

I am sure many of you may have watched the ‘Office Office’ sitcom on television in the past and may have thoroughly enjoyed it too. But in the real world of office, things are never so exciting and easy. Beginning w...

In Monaco you race on land and sea and have loads of fun the Mercedes way!

The Monaco Grand Prix is just a day away on 29 May 2016 but the two drivers from the Mercedes AMG Petronas Formula 1 Team, Nico Rosberg and Lewis Hamilton, met for a sensational event off the racetrack. Hamilton put...

Skoda innovative anti-bike-theft campaign wins awards

The campaign from Skoda’s online cycling magazine ‘We Love Cycling’, has received several awards for its creativity in combatting bicycle theft. Awards included the Czech Art Directors Club’s ADC Creative Awards, Br...

Formula E marks Earth Day with special iceberg livery

On Earth Day (April 22), the FIA Formula E Championship revealed an iceberg liveried car that will be auctioned off after the Visa Paris ePrix to raise money to fight climate change. Series partners Julius Baer and ...

Driving, driving in my car....exploring the world of kids

Yes, welcome to the world of toy cars and bikes. Toy cars and bikes come in different shapes and sizes, from ones so tiny that you can clasp them in your palm and some so big that a child can actually drive or ride ...

Samsung Galaxy J3 features S bike mode for two-wheeler riders

Samsung India Electronics has launched the Samsung Galaxy J3 featuring the S bike mode, an industry-first dedicated feature for two-wheeler riders that is designed to enable responsible and tension free riding. The...

Amitabh Bachchan gets his new Range Rover

When celebrities buy something new, like a house or a new car or even new clothes, it is news to the millions of ordinary Indians. Now India’s iconic Bollywood actor Amitabh Bachchan has bought a new car. It is a Ra...

MINI’s new short film “This Day Forward” says it all

An extraordinary short film by Oscar-winner Joachim Back marks the launch of the new MINI Convertible. MINI has launched the third phase of the new MINI Convertible campaign with the release of the short film “This ...

YOLO Chronicles: Experiencing Force Gurkha Rainforest Challenge India

When the guys at Cougar Motorsport decided to introduce Rainforest Challenge India (RFC) last year (sponsored by Force Motors) in 2014, I really wanted to cover the event, but due to my inexperience covering anythin...

Automakers spend billions on technology that many consumers do not use

To think of it, there are so many features in a modern car that an owner of a car in India or elsewhere around the world does not really use. Everybody knows there is a safety airbag; well no body wishes to use that...

SWIFTly time flies, yet Maruti Suzuki Swift is popular

I distinctly remember the short Japanese man with a smiling face who came to India around May 2005 to be part of the launch party of the Maruti Swift. His name was Eiji Mochizuki, Chief Engineer-Compact Cars, Suzuki...

Worn out Apollo tyres bring joy to children

Worn out tyres can bring a lot of joy in the lives of people, especially children. Apollo Tyres has done just that with their worn out tyres. The company inaugurated two tyre playgrounds near Chennai, in Tamil Nadu...

Book Review of  Seven Uncommoners by Author  Ridhima Verma

It was Valentine’s Day and I was walking towards one of the halls at the Pragati Maidan in New Delhi where the World Book Fair was being held. It was February 14, 2015. I spotted a young lady in a floral dress and w...

Annual Mahindra Great Escape 120th edition in Jaisalmer

The 120th edition of the Mahindra Great Escape, one of India’s most loved off-roading adventures, concluded on February 22, 2015 in Jaisalmer, Rajasthan with around 70 Mahindra SUVs manoeuvering the challenging rout...

Crime solving with horse power: Super cop cars and bikes of the world

Recently the Gujarat police was presented with a couple of Harleys. A Street 750 and Superlow 883 from Harley Davidson were presented to the police in Gujarat not to solve crime quickly, obviously, but to escort VIP...

Hyundai campaign gets 4m + views on YouTube

Leading car maker Hyundai Motor India Ltd (HMIL) launched its first-ever corporate campaign focusing on India, ‘Life is Brilliant’ on November 22, 2014. On YouTube this campaign has already got more than 4 million v...

A car registration number for Rs 5.04 crore!

DVLA Personalised Registrations has set a new British record for a personalised registration sold by the Agency after 25 O was bought for more than £500,000. In fact, John Collins, who, as owner of Talacrest, is reg...

Buckle up please; Only if Indians heeded

More than 43 million Americans travelled for Thanksgiving last year and 90 pc of them did so by car. Now with the travel season in the offing, Toyota has come out with a lot of tips to keep your children safe in the...

Toyota partners with fashion diva Claire Sulmers

Toyota has partnered with Claire Sulmers in the US. She is the founder of Fashion Bomb Daily, a daily online destination for the multicultural fashionista. With more than 2.4 million monthly visitors, she knows how ...

HondaJet begins demo tours in US

Honda a name synonymous with some great cars across the globe is now ready for dominating the space above the ground. Yes, HondaJet has begun a demonstration tour for customers as Honda Aircraft and the HondaJet dea...

Home Away From Home

Home Away From Home

Oct 01 2014

For this year’s anniversary issue we thought of doing something a bit more adventurous than just a road trip to Jaipur. We wanted to experience Jaipur from a completely different angle. So we decided to take PCP Mot...

VW India to start assembling engines at Pune Plant

Volkswagen India has established a new diesel engine assembly line and full-fledged engine testing facility at its plant located in Chakan, Pune. With this, Volkswagen India will further increase the local content i...

Children in India need to play this game for sure!

Now this is a game every parent in India must encourage their children to play. ‘Safety and Mobility for All,’ is an educational game designed to increase awareness of children ages seven to twelve to road safety an...

Alcohol, an everyday aspect of driving in Brazil

In India they say alcohol is bad for health. In Brazil, they think otherwise, because alcohol is wisely used to power cars there. Brazil, the host nation for the 2014 FIFA World Cup is soon to become the world's thi...

Peugeot, Gujarat govt. sign agreement

Peugeot plans to invest Rs 4,000 crores (approx. Euros 650 million) on a 600 acre site in Sanand

Ford to invest US$ 850 million in Michigan

DETROIT– Ford Motor Company has announced plans to invest an additional US$ 850 million in Michigan




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