Honda Cars India Ltd. (HCIL) has announced the launch of its official merchandise ‘Honda Collection’.
Maruti Suzuki India Limited has launched ‘Rock N Road SUV Experiences’ – a range of experiential and competitive drive events, designed to revolutionise the Maruti Suzuki SUV ownership experience.
Ceat Limited, a leading tyre manufacturer, has announced the launch of "Ceat Enduro Tracks," an exclusive and pioneering enduro training programme set to revolutionise off-road riding in India. This ground-breaking ...
Jaguar Land Rover India has introduced specially curated travel experiences, Defender Journeys, in India. This is a self-drive, multi-day, adventure programme, in Defender vehicles, that will include many aspiration...
Audio-Technica, a leading innovator in transducer technology for over 50 years, has announced the introduction of its new ATH-M50xBT2 Wireless Over-Ear Headphones, the next generation of the flagship wireless iterat...
Hero Lectro, the e-cycle brand of Hero Cycles Ltd., announced the launch of four brand new variants of their existing C and F series line-ups - C1, C5x and F1, priced between Rs 32,999 and Rs 38,999. Designed for a ...
The Guangde Proving track was really intimidating. We were not allowed to use our cameras, mobile phones or any other recording devices at the plant. It was as though we were at a top secret facility of SAIC Motor C...
Hero Cycles has launched a fleet of 9 new Sprint Pro cycles. With the latest offerings, the world’s largest cycle manufacturer is looking forward to further increase its consumer base and capitalise on the demand fo...
Voyages Overland, one of India’s pioneer overlanding company, is introducing a new concept of travel in India known as ‘Overlanding’, on a never before seen format. Overlanding is a type of Adventure Tourism, a form...
Chevrolet dedicated a new football pitch in New Delhi to benefit underprivileged children as part of its “Beautiful Possibilities Program.” “We believe play has the power to change lives and shape communities,” said...
Steelbird Hi-Tech India, a leading helmet maker in India, has introduced an all new range of helmets called the Ares A1(professional series). These helmets come with some very interesting features. First and foremos...
The newest product in the collection of super sports car maker Lamborghini is the perfume "L", for men who love essential, unique luxury. The first of the four fragrances, a limited edition with only 999 produced, w...
Marelli, a leading mobility technology supplier to the automotive sector, and Hesai Group, a global leader in automotive-grade lidar, announced a collaboration to integrate Marelli's innovative headla...
There is no end to fancy accessories for your car, be it for the interiors or the exterior. Can you imagine, you can also change your car key to a real fancy one? Keydroid India, the pioneering brand ...
Axalta Coating Systems, a leading global coatings company, announced its 2024 Global Automotive Colour of the Year – Starry Night. The latest edition marks the 10th year Axalta has introduced its auto...