Hero Cycles builds children’s bicycle portfolio with Doraemon, Jimmy, Jordan

Hero Cycles has launched a range of kids’ bicycles. Hero Cycles initially launched the Hero Sprint Jimmy and Hero Sprint Jordan collections, with retrofitted new-design anti-bacterial handle grips to keep the childr...

Nissan Magnite is Official Car of the ICC Men’s T20 World Cup 2021

Nissan is the Official Sponsor of ICC Men’s T20 World Cup and the Nissan Magnite is the Official Car of ICC Men’s T20 World Cup 2021.The tournament will be held from October 17 to November 14, 2021 in UAE and Oman.

FORCE TRAVELLER AMBULANCE: THE UNSUNG HERO OF INDIAN AUTO INDUSTRY

Force Motors, an Abhay Firodia-controlled company is the manufacturer of fully factory built ambulance range and it also complies with the National Ambulance Code.

TVS Eurogrip to power MMSC Motorcycle Endurance Race 2021

TVS Srichakra Ltd., one of India’s leading manufacturers of 2 & 3 wheeler and off-highway tyres will power the MMSC Motorcycle Endurance Race 2021. All the bikes in the racing event will be shod with TVS Eurogrip ty...

Ahead of new Citroën C5 Aircross launch, company researches on “Comfort”

Comfort is an inherent part of everyday life and the same has been revealed in a new research commissioned by Citroën India on where and how Indians seek comfort. Citroën India’s ‘Comfortology’ research revealed som...

Maruti Suzuki Enclave homes for MSIL employees

Leading car manufacturer in India, Maruti Suzuki has completed a housing township of affordable modern eco-friendly houses for its employees in Dharuhera. The company has handed over the first batch of houses to its...

Home-Mechanic vans to offer car servicing at doorstep

With hygiene and social distancing being the new norms during this covid pandemic season, Home-Mechanic, a provider of doorstep servicing for automobiles in the National Capital Region (NCR), has launched a new ser...

Search engines, online videos and dealer’s websites getting popular, says Google Kantar study

Google India and Kantar have released the findings of the ‘Auto Gear Shift India 2020’ report that captures the digital influence on Indian automobile buyers and the opportunities for the industries.

Do High Security Registration Plates prevent vehicle thefts?

One can safeguard their vehicles with all kinds of mechanical locks from steering wheel locks, tyre locks, gear locks and many more ways and means. The vehicle market is also flooded with all kinds of remote locks a...

Aakash Minda of Minda Corporation bids Rs 1.11 cr  for Mahindra Thar

Mahindra & Mahindra successfully auctioned its all-new Thar SUV for a noble cause and ended up raising Rs. 1.11 crore through an online auction. The auction witnessed almost 5,500 registrations from nearly 550 locat...

Mandatory High Security Registration Plates, coloured coded stickers for Delhi NCT vehicles

In the midst of the prevailing COVID-19 pandemic, panic and restrictions, the Transport Department of Delhi, in a public noticed issued on September 22, 2020, warned owners of new and old vehicles registered in NCT ...

Indian Auto Journalism: Fall from Grace

The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...

Auto Journalist or Influencer, and what about auto journalism?

Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.

Boycotting Chinese goods; Remember the bat and ball story?

The Indian government’s discreet call to boycott Chinese goods is a far more serious call than the young boy walking away with his bat. The US too is not far behind in this almost juvenile act.

Covid pandemic hits Indian auto journalists in their solar plexus

The world has never been fair. There is always a rich world and a poor world. Just like the way there are privileged auto journalists and the not so privileged auto journalists in India. The ongoing covid-19 pandemi...




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