Benedict Cumberbatch to endorse MG ZS EV electric car

MG (Morris Garages) Motor India will have British actor Benedict Cumberbatch as the face and ambassador for their upcoming electric car MG ZS EV in India. The MG ZS EV is slated to be unveiled in India in December 2...

Blackberry flags off 2018 edition of Distinguished Gentleman’s Ride

Blackberrys, India’s leading menswear brand flagged off the 2018 edition of The Distinguished Gentleman’s Ride in Gurgaon. The Sunday morning saw over 500 distinguished gentlefolk in Gurgaon don stylish suits from B...

Cricketer Virat Kohli is new brand ambassador for Hero MotoCorp Ltd

Leading two-wheelers manufacturer in India Hero MotoCorp Ltd announced cricket icon and captain of the Indian National Cricket Team Virat Kohli as its brand ambassador. Virat will start his innings with Hero MotoCor...

More than 500 Triumph riders ride to support girl child education

Triumph Motorcycles India marked the 72nd Independence Day of India with special Triumph Freedom Ride held across its dealerships in India. Celebrating the spirit of freedom, 513 riders from the Riders Association o...

Okinawa becomes the first electric 2 wheeler brand to reach Khardung La Pass

Okinawa Scooters, an electric two-wheeler manufacturing company, began a journey of 10 days and 1350 kms with ‘Praise’ - #WheelsOfChange electric scooter to final reach Khardung La, one of the highest motorable pass...

Suzuki Motorcycle India kick-starts campaign to promote helmet awareness

Suzuki Motorcycle India Private Limited (SMIPL) has kick-started the second-phase of its helmet awareness campaign – ‘#HelmetForLife. In a bid to promote safe-riding habits and encouraging two-wheeler riders as well...

Kia Motors announces India’s first ever official match ball carriers 2018 for FIFA World Cup Russia

As an automotive partner of FIFA, Kia Motors India has created an exciting opportunity for Indian football players between the ages of 10-14 to experience the 2018 FIFA World Cup Russia, as part of the Kia Official ...

MG Motor India reconnects with its owners at 21 Gun Salute Rally

British car maker MG Motor India (Morris Garages) organised an exclusive MG Owners Meet & Drive as part of the 21 Gun Salute Rally, a vintage and classic car rally held in the Capital. The exclusive MG Owners Meet &...

Bollywood star Akshay Kumar enthrals Honda 2Wheeler fans

Bollywood actor and Honda 2Wheelers brand Ambassador Akshay Kumar enthralled his fans at the company’s pavilion at the Auto Expo 2018 being held at the India Expo Mart in Greater Noida.

Taapsee Pannu launches Honda 2Wheelers India’s helmet campaign

Honda Motorcycle & Scooter India Ltd (HMSI) aka Honda 2Wheelers India pavilion became the centre of attraction on February 10, 2018 at the Auto Expo –The Motor Show 2018 being held at the India Expo Mart in Greater ...

Maruti Suzuki organises a flash mob to promote seat belt usage

As a part of its road-safety efforts, Maruti Suzuki India Limited will be creating excitement and surprise among Auto Expo 2018 visitors at Greater Noida when it organised a unique #PehniKya? flash mob to create awa...

Hyundai launches Swachh Can supporting Swachh Bharat Abhiyan

Hyundai Motor India Limited (HMIL) launched ‘Swachh Can’, a portable bin for all Hyundai Cars under its new CSR Pillar for India- ‘Swachh Move’ supporting the nationwide campaign Swacch Bharat Abhiyan.

Gautam Gambhir is brand ambassador for Pinnacle Speciality Vehicles

Pinnacle Speciality Vehicles (PSV), a leading vehicle conversion unit of Pinnacle Industries Limited, has announced Gautam Gambhir as its brand ambassador ahead of its participation and launch at upcoming Greater No...

Mika Hakkinen, Johnnie Walker on an India road safety mission

Johnnie Walker – The Journey is encouraging people in India to #JOINTHEPACT with Mika Hakkinen, the Global Responsible Drinking Ambassador and Two-time Formula One World Drivers’ Champion. Mika Hakkinen will drive w...

Ranveer Singh plays offbeat mechanic in HP Lubricants’ campaign

HP Lubricants has rolled out a tongue-in-cheek and vibrant integrated campaign for its motorcycle engine oil HP Racer. The campaign, featuring popular Bollywood actor Ranveer Singh, emphasises the importance of usin...

Lightspeed Mobility unveils Glyd, Dryft ebikes

Ahmedabad based Lightspeed Mobility has unveiled two new electric bicycles that come with pedal assist and a whole range of other features. It’s currently available in two variants, the LightSpeed Glyd and the Light...

Droom promotes safe riding with Rs 9 helmet drive

There are different ways to promote safe riding. When that effort is sugar coated with a beautiful offer, then you can be rest assured that people would love it. That’s what Droom has been doing with their Rs 9 per ...

TRIBUTE TO THE JEEP Go Devil, Go...

Talks of the war bring back too many sad memories for him but as soon as I mention ‘jeep’ in the course of the conversation, his eyes light up. He breaks into a slow deep smile and thousands of wrinkles line up his ...

Hyundai Motor India releases ‘Safe Move - Road Safety’ awareness films

There can be no better message than one which conveys the virtues of safe driving. Motown India has always been emphasising in its editorial as well as news pages, the importance of safe driving and the positive imp...

Skoda innovative anti-bike-theft campaign wins awards

The campaign from Skoda’s online cycling magazine ‘We Love Cycling’, has received several awards for its creativity in combatting bicycle theft. Awards included the Czech Art Directors Club’s ADC Creative Awards, Br...

Suzuki Gixxer Day celebrates with freestyle stunt-rider Aras Gibieza

Two time European stunt champion and Red Bull athlete Aras Gibieza has a tryst with Indians in nine-cities in the months of April and May 2016 wherein he is bound to mesmerise crowds with his stunts on the new Suzuk...

Wearable mobility device for blind being developed by Toyota

Automobile major Toyota is working to develop a wearable device for the blind and visually impaired that will help them do more with greater freedom, independence and confidence. Called Project Blaid, it reflects th...

MINI’s new short film “This Day Forward” says it all

An extraordinary short film by Oscar-winner Joachim Back marks the launch of the new MINI Convertible. MINI has launched the third phase of the new MINI Convertible campaign with the release of the short film “This ...

Ford Mustang to pop the Auto Expo 2016 champagne!

The Big Bang 13th edition of the Auto Expo-The Motor Show 2016 gets off to an exciting start at the India Expo Mart in Greater Noida on the outskirts of Delhi, from February 5 to 9, 2016. The two days of February 3 ...

Lexus makes a Hover Board, Back to the Future dream fulfilled!

The internet is loaded with these things called “Memes”. Memes are “An image, video, piece of text, etc., typically humorous in nature, that is copied and spread rapidly by Internet users, often with slight variatio...

Mercedes-Benz India associates with Universal Pictures for ‘Jurassic World’

Whether it is our very own desi Bollywood, or the grand world of Hollywood, there is always a charm being associated with the movies that are churned from these two distinct worlds. Mercedes-Benz India has associate...

TAG Heuer releases Special Senna collection in Spain

Swiss watch brand TAG Heuer recently released the Senna Special Collection with a specially redesigned version of the famous "Legend" steel bracelet. The Senna Collection comprised of four new special-edition timep...

Hyundai campaign gets 4m + views on YouTube

Leading car maker Hyundai Motor India Ltd (HMIL) launched its first-ever corporate campaign focusing on India, ‘Life is Brilliant’ on November 22, 2014. On YouTube this campaign has already got more than 4 million v...

Ranbir Kapoor is new brand ambassador of TAG Heuer

TAG Heuer, a Swiss watchmaker unveiled its new ad campaign called “Don’t Crack Under Pressure” and announced Bollywood actor Ranbir Kapoor as its new brand ambassador at an event at the Buddh International Circuit, ...

Honda Amaze car on a 23,000+ km journey

Honda Cars India Ltd. (HCIL) has flagged-off its ‘Longest Drive through Amazing India’ drive with the family sedan Honda Amaze. The journey is being undertaken primarily to celebrate its success in the Indian market...

Children in India need to play this game for sure!

Now this is a game every parent in India must encourage their children to play. ‘Safety and Mobility for All,’ is an educational game designed to increase awareness of children ages seven to twelve to road safety an...

Chevy keeps its promise but not the Brits!

LONDON: New research out reveals that Brits can only keep a promise for six days, and a third (29 pe




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