The Ultimate Desert Challenge (UDC), one of India’s biggest motorsport competitions, is all geared to launch its X-Factor edition in Jaisalmer, Rajasthan, from August 18 to 20, 2023.
As per Global Market Insights report, the market size of Off-Road Vehicles (ORV) surpassed USD 15 billion in 2020 and is anticipated to grow at 7% CAGR between 2021 and 2027. This also means that the demand for spec...
Hero Cycles has collaborated with Japan's Yamaha Motor Co., Ltd to launch Lectro EHX20 - the first centre motor e-cycle for the Indian market. The e-cycle powered by Yamaha is an addition to Hero Cycles' popular e-c...
Mahindra & Mahindra Ltd. (M&M), concluded the third edition of Thar Fest held on March 10, 2019 in Kochi. Adding zest to the Thar Fest was the fourth edition of the Mahindra Adventure ‘Club Challenge’ where the top ...
Polaris India Pvt. Ltd, a wholly owned subsidiary of Polaris Industries Inc., has taken the adventure quotient for enthusiasts in Bengaluru a notch higher by inaugurating the second branch of Dirt Mania Adventure in...
Isuzu Motors India has joined hands with Cougar Motorsport Pvt. Ltd. to promote the spirit of adventure by sponsoring the 2018 edition of RFC India. This is the 5th edition of India’s toughest international off-road...
Off-road enthusiasts in Delhi and surrounding areas can now look forward to an exclusive track to ride their off road vehicles as ATV Circuit has launched such a track in Noida. In order to promote off-roading in a ...
Polaris India has inaugurated their 3rd Polaris Experience Zone (PEZ) in Haryana. The PEZ is located in the Divine City Township of Gannaur in Sonipat. The other PEZs in the Haryana region are located in Dharuhera a...
Hero Action Team, India’s first professionally managed mountain biking team, reached another milestone by covering one of the most difficult terrains in India during winters. In a first-of-its-kind mountain biking s...
Uno Minda, a leading Tier 1 supplier of automotive solutions to Original Equipment Manufacturers (OEMs), in its latest product offerings, has introduced a promising range of new car care product lines...
Ignyte Helmets, the premium brand of Steelbird Hi-Tech India Ltd., one of the world’s largest helmet manufacturers, has announced the launch of the IGN-58, a cutting-edge open-face helmet that merges ...
Studds Accessories Ltd., the world’s largest two-wheeler helmet manufacturer by volume for calendar year 2024, announced the launch of “Vogue D1 Square”, the 1st graphic series of Studds Vogue helmet.