Indian Auto Journalism: Fall from Grace

The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...

Auto Journalist or Influencer, and what about auto journalism?

Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.

Dutchman reaches Mumbai on his electric vehicle mission

Wiebe Wakker from Haarlem, the Netherlands who started on a mother of all road trips more than a year back, finally reached Mumbai. Without money Wakker is trying to reach Australia in an electric car. To reach his ...

SNOW LEOPARD TRAIL- A Journey By Road

We set out in two Maruti Suzuki Gypsy vehicles (considered one of the best navigators in such off road terrains) and a 4x4 Ford Endeavour. Our first stop was lunch at the iconic Pal Dhaba in Chandigarh.

Peugeot announces India leg of Django Adventure

Peugeot Motorcycles (PMTC) part of the USD 17.8 billion Mahindra Group, announced the Indian leg of the Paris-Saigon ride which is a recreation of the journey undertaken by Serge Gracium and Michel Vaslin, two Petty...

50 year old vintage VW Kombi Type 2 passes through India

Five years ago, Jens Jacob, a Germany-born entrepreneur, embarked on an ambitious journey to explore the world, with the view to understanding different cultures and traditions. To accomplish this, Jens set out in h...

Toyota partners with fashion diva Claire Sulmers

Toyota has partnered with Claire Sulmers in the US. She is the founder of Fashion Bomb Daily, a daily online destination for the multicultural fashionista. With more than 2.4 million monthly visitors, she knows how ...




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