TVS Motor Company champions children safety

TVS Motor Company (TVSM has announced its campaign, ‘Protect Little Riders’ as a part of TVSRide4Safety initiative. This one of a kind initiative by TVSM aims to spread awareness on safety of children on two-wheeler...

Strict enforcement of ISI standards for helmets urged

A recently released report by the Ministry of Road Transport and Highways (MoRTH) has revealed alarming statistics regarding road accidents in 2022, with over 50,000 individuals losing their lives in bike accidents ...

A motorcycle stunt rider’s tryst with TVS XL100 moped

Delhi-based Bunty Godara has been doing motorcycle stunts for more than a decade now. He has now become a professional motorcycle stunt rider and is sponsored by names like K&N Filters, Axor helmets and is part of T...

TVS MotoSoul 2019 debuts in Goa with launch of performance gear

TVS Motor Company inaugurated its maiden annual event for racing enthusiasts–MotoSoul 2019 in Goa. The company not only launched the TVS Racing Performance Gear during the event but also announced its team for the u...

Blackberry flags off 2018 edition of Distinguished Gentleman’s Ride

Blackberrys, India’s leading menswear brand flagged off the 2018 edition of The Distinguished Gentleman’s Ride in Gurgaon. The Sunday morning saw over 500 distinguished gentlefolk in Gurgaon don stylish suits from B...

Suzuki Motorcycle India kick-starts campaign to promote helmet awareness

Suzuki Motorcycle India Private Limited (SMIPL) has kick-started the second-phase of its helmet awareness campaign – ‘#HelmetForLife. In a bid to promote safe-riding habits and encouraging two-wheeler riders as well...

BMW Motorrrad, Triumph new launches at India Bike Week 2017

Bikers from across the country rode into Vagator, Goa for the two-day (Nov 24 & 25 , 2017) 5th edition of the India Bike Week to celebrate their passion for moto-culture. Organised by Orangefish Entertainment Privat...

TVS Racing sets national stunt record with Moto Tycoonz on TVS Apache RTR 200

Bunty Godara recently participated in TVS Apache Pro Performance X which was organised by TVS Motor Company in Chennai. It was an event which involved non-stop stunt riding for five hours. Bunty was part of the team...

Royal Enfield collaborates with custom builders for motorcycles

Motorcycle manufacturer Royal Enfield has collaborated with four custom builders across India in a bid to promote motorcycle personalisation. The list of customer builders includes - Inline Three, TNT Motorcycles, B...

Local helmets stand no chance in crash test with sledgehammer

Motown India conducted a simple yet decisive test to check the strength of some local helmets vis-a-vis the branded Indian ones. Three branded affordable new helmets from leading and popular Indian brands Steelbird,...

Droom promotes safe riding with Rs 9 helmet drive

There are different ways to promote safe riding. When that effort is sugar coated with a beautiful offer, then you can be rest assured that people would love it. That’s what Droom has been doing with their Rs 9 per ...

Bhutan: Mojo spot on!

Up in the mountains of Bhutan, there comes a time, ever so frequently, when heavy mist comes rolling in and blocks everything from view. So Akielie and I pull over under an overhanging rock, take off our helmets, g...

Steelbird Hi-Tech India introduces stylish range of  helmets

Steelbird Hi-Tech India, a leading helmet maker in India, has introduced an all new range of helmets called the Ares A1(professional series). These helmets come with some very interesting features. First and foremos...

Leather Couture with Indian Motorcycle: Fashion Show

As winter begins to nudge its way into a smoggy Delhi, parties and launches too are raising their exciting heads. One such show was held at the Capital’s Select City Walk where in association with The V Renaissance ...

The V Renaissance & Indian Motorcycle showcase leather collection

The V Renaissance, a bespoke luxury brand showcased their exquisite leather collection in association with the iconic Indian Motorcycle Gurgaon at a fashion gala at The Indian Luxury Expo, 2015 in DLF Emporio, Vasan...

Honda,Delhi Traffic Police organise ‘Women Safety Rally’

On the International Women’s Day, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) and Delhi Traffic Police organised a ‘Women Safety Rally,’ in New Delhi on March 8, 2015. The rally was flagged off by B. S. Bassi,...

Women in India now have a reason to wear helmets

Women in Indian metros, especially in Delhi have been shying away from wearing helmets. Riding pillion without helmets on two-wheelers has led to increasing fatalities among women. Now with the colourful and youthfu...




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