The story of Indian auto journalism today, especially auto magazines is one of disarray and hopelessness. While the automotive print media as well as television media has seen its fortunes nose dive with the increas...
Now whether you were a blogger, a vlogger or a journalist working with an established media outlet, the grim fact is that you better be a smart “Influencer”. Because that is what an OEM likes.
When I got my hands on this book ‘THE MAN BEHIND THE WHEEL: HOW ONKAR S KANWAR CREATED A GLOBAL GIANT’ authored by Tim Bouquet, I could not help being nostalgic. I felt as though I was very close to almost all the m...
Sometime in the summer of 2015, I also got to play a journalist in a short clip produced on behalf of Maruti Suzuki Ltd. It was during the launch and drive of the S-Cross that the company asked me whether I could be...
Netradyne, a global leader in AI-driven fleet safety, announced the launch of its flagship Driver•i D-450 video safety platform and the latest DMS sensor in India.
ChargeZone, India’s largest EV charging company with over 13,500 charging points, has launched ChargeClub, an exclusive loyalty programme designed to reward EV users for charging their vehicles.
Luminous Power Technologies has announced the launch of Edge, a bold new brand focused on smart, portable power designed for India’s mobile, connected, and sustainability-conscious consumers.