What’s with journalists these days? Has journalism changed from being a noble profession to one that is ignoble? It seems that it has become a profession of jokers, extortionists, political stooges and spineless boy...
It’s been several months since I accepted a car or bike “review” invitation. Yes, I miss reviewing new cars and bikes. There is no denying that fact. OEMs continue to shower journalists with free air travel, free 5-...
OEMs are basically manufacturers of cars, two wheelers and other vehicles. I have often asked myself, are OEMs like the Pied Piper of Hamelin in the poem written by Robert Browning. And are we journalists and influe...
In Part 4, I explained what it means to deal with the “Paapi pet ka sawal hein…” issue. After all, journalists and PR pros are humans too. They have to survive.
Dylect, one of India’s fastest-growing lifestyle tech brands, announced the launch of its handheld cordless pressure washer gun, further strengthening its pressure washer portfolio. Built on the conce...
Nippon Paint India, part of NIPSEA Group - a subsidiary of Nippon Paint Holdings of Japan and Asia Pacific’s No. 1 paint and coatings manufacturer, announced the launch of FX10, a high-performance aut...
Maruti Suzuki India has announced the introduction of ‘Quickstop’, a compact, prefabricated service touchpoint designed for rapid deployment and minimal space usage.