RIP Vikram Kirloskar: Toyota loses its best friend

Author Elisabeth Foley has rightly said, “The most beautiful discovery true friends make is that they can grow separately without growing apart.” And that is precisely what Vikram Kirloskar and Toyota have demonstra...

In this “FILTY” world of ours, journalists have to slog a lot!

What began as a personal interaction platform of sorts has taken on an extremely complex form, more elaborate then Chinese whispers. I call it a ‘FILTY’ world. So what exactly is this world? It’s just a word I coi...

Camera, family album, personal conversation & modern day bravado

Circa 1988: Remember the slow old days when things happened at the speed of an Ambassador car? For today’s generation it may actually sound as though we lived in a “slow motion” age! Among the several valuable posse...

Followers, Views, Likes and the Blue Tick

In the good old days, some of us used to pick up the morning #newspaper to read the latest news, whether it was on #politics, #sports, local development or #business. The more voracious readers amongst us spent thei...

Auto Journalist or Influencer, or is it two-in-one? Part 2 of 3

As a B2C auto journalist, I was exposed to the world of glitz. Almost every car and bike launch, besides first drives and rides, meant free five star stays, free flights, free food and wine and at the end of the d...

JOURNALISTS & PR PROFESSIONALS- PART 9 OF 9

I saw the #socialmedia tsunami coming but could never fathom its intensity. It was around 2004-2005 when platforms like #youtube , #twitter , #facebook , etc were born. Much later #instagram came into being. #tiktok...

Print journalism & the internet world

How was it before the internet became popular? Very simple, people read newspapers and magazines, watched the limited news on television and listened to radio. Then came the internet bomb. Why bomb? Because it almos...




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