Tata Passenger Electric Mobility, a subsidiary of Tata Motors has launched its new brand identity, TATA.ev, for the EV business. This new identity is aligned to Tata Motors' commitment on sustainability and pioneeri...
In an interview with P.Tharyan, Editor, Motown India magazine, the Founder and Director of Cougar Motorsport Ashish Gupta talks about the prestigious off roading event Rain Forest Challenge that his company has been...
The Rs 50,000 crore Indian tyre industry today has a few reasons to smile and a few reasons to frown. On the one hand, after a lull in the industry while the demand for tyres in 2015-16 is seeing a growth coupled wi...
My dream is to convert this into an annual 4X4 convention. And on the sidelines of the convention we are doing the RFC. This is a great beginning in this direction.
Keeping in mind the increasing number of motor racing events (Formula One, JK Racing, MRF Racing, VW Polo Racing) being held in India, the Indian government has finally modified its trade policy that will facilitate...
Mahindra Group has announced a new brand position - Rise
Tvarra, a brand synonymous protective riding headgear for women and young adults, unveiled its latest Hyp3 Kids’ helmet range, at the new flagship store at Nexus Mall, Koramangala in the presence of T...
Apollo Tyres has introduced Apterra HT5, a premium highway terrain tyre designed specifically for the core SUV segment, where urban sophistication meets highway dominance.
Galaxy, a leading global brand of construction, earthmoving and material handling tyres, has entered the fast growing UTV/ATV segment with two flagship patterns - Hulk PSX and Everest PSX. The new ran...