Govt announces PLI Auto Scheme; Incentives worth Rs 26058 crore

The Government has approved a Production Linked Incentive (PLI) Scheme for the Indian auto industry and also the drone industry to enhance India’s manufacturing capabilities

Mahindra unveils new logo for SUV portfolio

Mahindra & Mahindra has unveiled its new visual identity including a brand-new logo that will differentiate its SUV portfolio. The all-new visual identity is in tune with the company’s focus to be makers of sophisti...

STMicroelectronics reveals highly integrated, flexible automotive LED driver

STMicroelectronics, makers of semiconductor technologies mastering the semiconductor supply chain with state-of-the-art manufacturing facilities, has revealed a highly integrated and flexible automotive LED driver.

Schaeffler Steer-by-wire tech Space Drive for DTM racing cars

Leading automotive and industrial supplier Schaeffler is the official “Series and Innovation Partner” to the DTM racing series and will bring the steer-by-wire technology Space Drive to the starting grid in three DT...

Electric 2 and 3 wheeler makers give thumbs up to FAME II subsidy hike

The electric vehicle industry has welcomed the Indian Government's move to increase subsidy to electric bikes and scooters by 50%, subject to those that meet the Faster Adoption and Manufacturing of Hybrid and Elect...

First 100 BYD Tang SUVs set sail for Norway

BYD, the world’s leading New Energy Vehicle (NEV) manufacturer, and one of the first to produce one million electric passenger cars globally, has shipped the first 100 European-specification BYD Tang SUVs for custom...

Goodyear completes acquisition of Cooper Tire & Rubber Company

The Goodyear Tire & Rubber Company has announced that it has completed its acquisition of Cooper Tire & Rubber Company, finalising the merger agreement made public on February 22, 2021.

Huawei launches a full set of intelligent vehicle components for OEMs

At Auto Shanghai 2021, Huawei has launched its next-generation intelligent components and solutions, including the 4D imaging radar, AR-HUD, and MDC 810 during its Huawei Inside (HI) product launch titled "Focused ...

Goodyear to acquire Cooper Tire & Rubber Co in US $ 2.5 billion deal

Tyre majors Goodyear Tire & Rubber Company and Cooper Tire & Rubber Company announced that they have entered a definitive transaction agreement under which Goodyear will acquire Cooper in a transaction with a total ...

Tractor sales continue to soar in India for Jan 2021

Barring very few tractor makers in the country, the remaining manufacturers recorded positive domestic sales for the month of January 2021 as compared to January 2020.

Indian Auto Industry starts 2021 with negative January sales

The year 2021 seems to have not begun on a right note for the Indian automobile industry when it comes to domestic sales. After showing a one-time YoY growth in December, 2020, January 2021 registrations once again ...

UNION BUDGET 2021-22 & INDIAN AUTO INDUSTRY

The Union Budget 2021-22 presented by Nirmala Sitharaman, Union Minister of Finance may have got a standing ovation from the punters of the Indian stock market, but for the Indian auto industry, the direct benefits ...

FADA registration data reveals 11pc YOY growth in Dec 2020

The Federation of Automobile Dealers Associations (FADA) released the monthly vehicle registration data for the month of December 2020. The December registrations for the first time in FY20-21 witnessed positive gro...

By 2030, 4W passenger vehicles, buses will see least e-adoption at 12-15 per cent

In another decade or so, by 2030, while buses and 4-wheeled passenger vehicles will have the least level of electric adoption, it will be two and three wheelers that will see a large adoption of electric vehicles. T...

ACMA Automechanika New Delhi to be held in April 2021

Finally there will be a physical meeting with the 2021 edition of ACMA Automechanika New Delhi show being organised in April 2021. This will be the first meeting point for “face-to-face networking” to revive trade d...

Kia Motors India is fastest among manufacturer to reach 1 lakh sales milestone

Kia Motors India has achieved the historic milestone of 1 lakh cumulative sales in the Indian market. The company becomes the fastest among other ca manufacturers to reach this landmark in just eleven months since t...

Huawei partners with carmakers to cultivate 5G automobile ecosphere

Huawei, the world’s leading information and communications technology (ICT) provider, has established an alliance with 18 automakers to build a 5G-enabled automobile ecosphere to accelerate commercial use of 5G tech...

Zero domestic sales for auto majors; Bajaj Auto, Hyundai largest exporters in April 2020

As was expected, the Indian automobile manufacturers recorded zero sales in the domestic market, while a few managed to record a handful of exports during the lockdown period of April 2020 as a result of the ongoing...

COVID-19 PANDEMIC: Indian auto industry puts best foot forward

In spite of the fact that the Indian auto industry will be incurring a loss of approximately Rs 50,000 crore in turnover for the 21-day plant shutdown as a result of the countrywide lockdown due to the ongoing coron...

Star rating to help consumers buy tyres that save fuel

You may have seen these star rating labels on products like air conditioners and refrigerators which basically emphasises the power saving efficiency of the products. Similar star rating labels are soon to be introd...

Gadkari leaves behind a belligerent tone and assures auto industry

For Union Minister Nitin Gadkari, it’s been a journey from taking on a confrontationist attitude to one of being benign and accommodating. At the 59th Annual Convention of the Society of Indian Automobile Manufactu...

GoMechanic inks services, maintenance partnership with Revolt Motors

GoMechanic, a network of technology-enabled car service centres announced a services and maintenance partnership with Revolt Motors, makers of India's first AI-enabled electric motorcycle. The partnership is part of...

Steelbird records 80pc growth in helmet sales following stricter govt norms for riders

With the government clamping down on makers of unbranded non ISI helmets and penalising those either not wearing helmets or wearing unbranded helmets, sale of branded helmets is now seeing an upward trend. Leading h...

Government EV targets need to be practical says auto industry

The Indian auto industry is not too happy with the aggressive road map being laid out by the government in bringing electric vehicles into the country. Both the Society of Indian Automobile Manufacturers (SIAM) and ...

ACMA meet deliberates on xEV components and charging infrastructure

The Automotive Component Manufacturers Association of India (ACMA), the apex body of the Auto Component Industry in India, along with Society of Indian Automobile Manufacturers (SIAM) and Indian Electrical & Electro...

Valeo inaugurates a wiper motor manufacturing facility in Chennai

Valeo India, part of the Euros 19.3 billion Valeo group of France, has inaugurated a wiper motor manufacturing facility at Vallam, Chennai. The plant will manufacture rear wiper motors catering to OEMs and the after...

MG Motor India invests Rs 150 crore in new corporate office in Gurugram

MG (Morris Garages) Motor India inaugurated its new corporate headquarters in Gurugram. The commercial space for the new India headquarters, acquired by the company at a cost of Rs 150 crore, will also house the com...

BorgWarner eAxle “iDM” takes electric propulsion to a new level

BorgWarner’s drive modules simplify the design of future pure electric drives significantly, and it is predicted that they will continue to do so in the years to come. While the forerunner – the electric drive modul...

Audi turns car into a virtual reality experience platform at CES

Audi redefined in-car entertainment at the Consumer Electronics Show (CES) in Las Vegas. In the future, backseat passengers will be able to experience movies, video games, and interactive content even more realisti...

iOttie launches revolutionary smartphone car mount

iOttie, a leading mobile accessories company, announced its Easy One Touch Connect smartphone car mount featuring Amazon Alexa built-in. A first-of-its-kind product, the mount supports most standard Alexa features a...

NVIDIA Introduces DRIVE AutoPilot at CES 2019

NVIDIA announced the world’s first commercially available Level 2+ automated driving system, NVIDIA DRIVE AutoPilot, which integrates multiple breakthrough AI technologies that will enable supervised self-driving ve...

ZF optimally positioned to help Indian OEMs meet new safety requirements

ZF Friedrichshafen AG, a global leader in driveline and chassis technology as well as active and passive safety technology, is uniquely positioned to support its customers’ new safety requirements that will be intro...

Indian cars to have mandatory pedestrian safety features

Global New Car Assessment Programme (GNCAP) , a UK-based charity that conducts crash safety tests on cars across the world, which is hosting its first ever ‘Global NCAP World Congress’ in New Delhi, India in partner...

Anant Geete assures Indian auto industry of E-mobility Vision support

Ananth G Geete, Minister of Heavy Industry & Public Sector Enterprises assured the Indian auto industry that his ministry would take them along to adopt electric mobility. He told the automotive industry that promot...

BorgWarner launches High Voltage Coolant for EV and HEV batteries

BorgWarner, a global leader in propulsion systems for combustion, hybrid and electric vehicles, has announced its innovative High Voltage Coolant Heater as part of the company’s Battery and Cabin Heater families. Th...

Global Mobility Summit 2018: Hero Cycles wants better e-bicycle penetration

On the occasion of India’s first Global Mobility Summit, organised by the government’s think tank, the NITI Aayog at New Delhi, Pankaj M Munjal, Chairman, Hero Motor Company made an impassioned plea to policy makers...

58th ACMA Session: Huge opportunity awaits Indian auto component industry

Tremendous opportunities await the auto component industry in India on the back of the growing vehicle consumption in India on one hand and the introduction of next generation mobility on the other. ACES – Autonomou...

IAC opens new Manesar Plant ; Consolidates 2 operations into one

International Automotive Components (IAC), a leading global supplier of automotive components and lightweight vehicle solutions, has inaugurated its new state-of-the-art plant in Manesar. This milestone was marked b...

BorgWarner’s Exhaust Heat Recovery System enters production soon

Developed for hybrid electric vehicles (HEVs) and plug-in hybrid electric vehicles (PHEVs), BorgWarner’s innovative Exhaust Heat Recovery System (EHRS) will enter production later this year for vehicles from a major...

Harley-Davidson succumbs to Indian curry, plans 250-500cc bikes for India

Iconic motorcycle manufacturer of the US and a favourite company of US President Donald Trump is beginning to appreciate the flavour of Indian curry. It has just announced its own recipe for the Indian palate wherei...

Purpose-built electric vehicles for mobility on demand, says Roland Berger

The growing demand for ride-sharing services is giving rise to a new category of vehicles. These are cars with a flexible interior that can be individually tailored to the needs of their users. The potential for aut...

Volvo Cars hopeful of increased sales & revenues

Volvo Cars, the premium car maker, has announced new financial and operational ambitions that will position the company as a leading player in the global automotive business by the middle of the next decade.

Mahindra launches Automobili Pininfarina, a luxury car brand

After acquiring the Italian design house Pinifarina sometime back, Mahindra & Mahindra has announced the launch of Automobili Pininfarina, the world’s newest sustainable luxury car brand. Automobili Pininfarina will...

Dana demonstrates truck, all-wheel drive and electric gearbox technologies

Dana Incorporated recently showcased its advanced driveline solutions to global automotive manufacturers during its winter test events in Arjeplog, Sweden, and the Upper Peninsula of Michigan. The tests demonstrate...

Adient , Arvind form JV to manufacture and sell automotive fabrics in India

Michigan (US) based Adient, a global leader in automotive seating which produces and delivers automotive seating for all vehicle classes and all major OEMs has formed a joint venture with India’s Arvind Ltd, one of...

Kia Motors India announces two senior management appointments

Kia Motors India (KMI) has appointed Manohar Bhat as Head of Marketing & Sales and Yong S. Kim as Executive Director, effective immediately. They will be a part of the core senior management team at KMI and will be ...

Royal Enfield sales rises 16pc in December 2017 to 66,968 units

Royal Enfield, the makers of different kinds of motorcycles like the Continental GT, cruisers like the Thunderbird 350 and 500, a range of Classic and Bullet motorcycles and the Himalayan, has posted a strong sales ...

Kinetic Engineering Limited records a 48% growth in Q2 revenues

Kinetic Engineering Limited, part of the Kinetic Group of Companies headed by Arun Firodia which transformed its business from two-wheelers to auto component systems since 2009, has in a board meeting held on Decemb...

First batch of 600 Jeep Compass shipped to Australia, Japan

FCA India, makers of the recently launched Jeep Compass, has announced that it has begun shipping right-hand drive units of the Made-in-India Jeep Compass as part of its export strategy. The automobile manufacturer ...

BorgWarner R2S turbocharging technology boosts engine performance

BorgWarner, a global product leader in clean and efficient technology solutions for combustion, hybrid and electric vehicles has provided its leading regulated two-stage (R2S) turbocharger for Daimler’s latest 2.9-l...

REWIND: Gadkari speech, so full of contradictions

Not many realised that Union Transport Minister Nitin Gadkari who addressed the auto industry leaders at the 57th SIAM Annual Convention in New Delhi last month left the audience not in splits, but in an absolute st...

BorgWarner cabin heater extends driving range for new EV

BorgWarner, a global leader in clean and efficient technology solutions for combustion, hybrid and electric vehicles, announced it will be supplying its advanced high-voltage positive temperature coefficient (PTC) c...

Force Motors ties up with Rolls Royce Power Systems

Leading commercial vehicle and engine manufacturer and Abhay Firodia controlled Force Motors has entered into a non-binding term sheet with Rolls Royce Power System AG (R-RPS) to form an Indian joint venture company...

Gadkari makes the Indian auto industry the whipping boy

Suddenly the Indian auto industry is the whipping boy for the Government. Road Transport Minister Nitin Gadkari told a stunned gathering of leaders from the Indian auto industry that he would ensure that petrol and...

Intelligent Vehicle Door from Continental

Automated driving and mobility solutions such as car-sharing and fleet services call for innovative vehicle access systems, as conventional vehicle keys will cease to be adequate for the mobility concepts of the fut...

FCA to join BMW Group, Intel, Mobileye to develop autonomous driving platform

BMW Group, Intel and Mobileye have announced that they have signed a memorandum of understanding with the intention for Fiat Chrysler Automobiles (FCA) to be the first automaker to join them in developing a world le...

Hitachi, Honda establish joint venture for electric vehicle motors

Hitachi Automotive Systems and Honda Motor Co announced the establishment of a joint venture company for the development, manufacture and sales of motors for electric vehicles on the premises of Hitachi Automotive S...

Suzuki, Toshiba, Denso to invest Rs 1185 crore in Li-ION battery plant in India

While Tesla, the US based electric car maker which has its own lithium ion battery plant, is still to decide its India entry despite an open invitation from Indian Prime Minister Narendra Modi, Japan’s Suzuki Motor...

Wabco extends agreement with Kamaz truck maker

Wabco Holdings Inc., a leading global supplier of technologies and services, has announced that it has extended its long-term agreement with Russian truck manufacturer Kamaz to supply a comprehensive range of advanc...

Maruti Suzuki Vitara Brezza, TVS Apache RTR 200 4V grab ICOTY, IMOTY 2017 Awards

The 12th Indian Car of the Year (ICOTY) and the 10th Indian Motorcycle of the Year (IMOTY) Awards were handed out to Maruti Suzki and TVS Motor Company

Kia plant in India likely to be part of Hyundai Group US$ 73 billion global investments in 2015-18

Hyundai Motor Group has earmarked around US$73 billion in facilities and R&D between 2015-2018. The US $44 billion Kia Motors Corporation, a leading car manufacturer based in South Korea and a company which is part ...

EXCLUSIVE- Kia is coming- Will it be Hyundai’s trump card

There has been a lot of speculation about car manufacturer Kia Motors of South Korea making an entry into India. According to highly placed sources, Kia is definitely on its way into India and is actively considerin...

TWO-WHEELER SPECIAL: Standing Tall On Two Wheels

The Indian two-wheeler industry is gleefully hoping that the remaining months of the current fiscal 2016-17 will see a spurt in demand for two-wheelers.

Automotive business thrives in South India: 2016

‘Kabali’, the blockbuster Tamil movie starring south Indian superstar Rajnikanth got off to a roaring start in July 2016 across cinema halls in India. While Rajnikanth is, without doubt, a showstopper and a star to ...

Relief for auto makers as SC lifts ban on diesel vehicles in Delhi NCR

The Supreme Court of India on August 12, 2016 has lifted the ban on diesel vehicles with engine capacities of 2000cc and above but has asked affected car makers to deposit of one per cent of ex-showroom price as gre...

LUXURY CARS IN INDIA: A Painful Growth

In the bad old days, two words were often considered taboo – Sex and Luxury. In a conservative India, talking about sex was a big “No”. Equally, in a socialist driven economy, the term “Luxury” was pure blasphemy. B...

Kerala ban on diesel cars sends Indian auto industry into tizzy

The latest ruling of the National Green Tribunal (NGT) banning diesel vehicles with engine capacities of 2000cc and above has sent the entire Indian auto industry in a state of shock and disbelief. The NGT bench hea...

Nissan-Mitsubishi alliance: Win-Win for both, Nissan wins twice, says Ghosn

Nissan Motor’s move to acquire a 34 pc equity stake in Mitsubishi Motors Corporation (MMC) will lead to a lot of advantages for Nissan as well MMC, besides reducing costs of development and introducing many more veh...

Nissan takes 34pc equity stake in Mitsubishi Motors for 237 Billion Yen

Nissan Motor Co., Ltd. and Mitsubishi Motors Corporation, (MMC) have announced that they have signed a Basic Agreement to form a far-reaching strategic alliance between the two Japanese automakers. Following an MMC ...

Lanxess makes Honda’s FCV “Clarity Fuel Cell” zero emission vehicle lighter

Lightweight solution from German specialty chemicals company Lanxess has been featured in FCV (fuel cell vehicle) Clarity Fuel Cell, the latest model of hydrogen electric vehicle from Honda Motor Co. The car was rec...

Honeywell environmentally preferable refrigerant for Indian vehicles

Honeywell has announced that it has entered into a supply agreement and technology license with an Indian manufacturer to produce Honeywell Solstice yf, an automobile refrigerant with a global warming potential of l...

Toyota, Hyundai , Honda corner major JD Power awards

Toyota Kirloskar, Hyundai Motors India and Honda cornered a majority of the awards as J.D. Power recognised the highest-performing automotive companies in its 2015/ 2016 India customer satisfaction studies at an awa...

Yokohama India launches Advan Sport V105 & City SUV tyre Geolandar SUV

Yokohama India has launched two new patterns “Advan V105” & City SUV Tyre “Geolandar SUV” for the Indian market. While the specialised new compound in “Advan Sport V105” is jointly developed with one of the world’s ...

SIAM organises 10th Styling & Design Conclave

The Society of Indian Automobile Manufacturers (SIAM) on February 5, 2016 organised the 10th Styling & Design Conclave. The 8th Automotive Design Challenge at Hotel Jaypee Greens Golf & Spa Resort, Greater Noida, De...

Hyundai Creta wins ICOTY 2016 award

Hyundai Motor India Ltd won the Indian Car of the Year 2016 (ICOTY) award for the Creta SUV model. With this win, Hyundai Motor India has won three ICOTY awards successively for its products: Creta, Elite i20 and Gr...

Emergency braking and lane assist systems on the rise, says Bosch evaluation

Driver assistance systems are playing an increasingly greater role when it comes to purchasing a car. The importance of lane assist and automatic emergency braking systems in particular has grown significantly. Acco...

No sale of new diesel vehicles with 2000cc plus engines till March 31: SC

Unmindful of the repercussions that it could have on the investment climate of the country, the Supreme Court on December 16, 2015 has put a blanket ban on sale of all diesel vehicles in Delhi that have an engine ca...

SC clamps the rich man’s wheels; Common man trampled too

The National Green Tribunal (NGT is going hammer and tongs against diesel vehicles and has called for their ban in Delhi, but in the meantime, the Supreme Court on December 15, 2016 said it was considering a ban on ...

It’s a Blue, Blue Christmas for diesel car makers in India

Leading SUV manufacturer in India, Mahindra & Mahindra will be the worst hit by the recent ban on diesel vehicles in the capital city of Delhi from December 11, 2015 to January 6, 2016 as ordered by the National Gre...

323700 VW Group cars affected in diesel emissions scam in India

Volkswagen Group India has notified the Ministry of Heavy Industries and the Automotive Research Association of India (ARAI) that approximately 323700 cars belonging to the Volkswagen, Skoda and Audi companies in In...

Will Lionel Messi be able to score a goal for Tata Motors?

Celebrities have been endorsing everything from an underwear to a car, all over the world. They could be film stars, sports personalities including footballers, boxers, cricketers, sprinters, rugby players, golf cha...

BRIDGESTONE ECOPIA EP150 TEST REVIEW: Rubber Renaissance

Electronic brake force distribution (EBD), Anti Lock Braking System (ABS), McPherson struts, torque, rpm, bhp, hill descent control, Continuously Variable transmission (CVT), many of these words and abbreviations me...

Magneti Marelli new robotized gearbox plant inaugurated

Magneti Marelli, through its ‘Magneti Marelli Powertrain India Private Ltd.’ joint venture (JV between Magneti Marelli, Maruti Suzuki and Suzuki Motor Company in force since 2007), recently inaugurated a new industr...

Call for use of galvanized steel in Indian auto industry

In order to address the grave problem of corrosion in the country, especially in vehicles and also those that operate in and around the coastal areas of the country, the International Zinc Association (IZA), in a jo...

Volkswagen: Das Auto Scam

It’s the biggest scam to hit the global auto industry. No recall of a car, anywhere in the world, has ever had such a distasteful flavour of deceit and intrigue. Germany based Volkswagen has some of the best brands ...

Volkswagen sets aside $ 7.2 billion towards rectifying emission glitches

German car major Volkswagen has stated that it is setting aside a provision of some Euro 6.5 billion (approximately US $ 7.2 billion) to cover the necessary service measures pertaining to software glitches resulting...

Takata airbag glitch hits Honda Cars India; 223,578 cars recalled

The Takata airbag glitch has finally hit the Indian shores in a big way, leading to a massive recall of around 223,578 units from the Honda Cars India stable. The cars manufactured between 2003 and 2012 will be reca...

GKN reveals ‘torque vectoring’ eAxle technology for next-gen hybrids

GKN has developed new electric "torque-vectoring" axle technology that will make next generation hybrid vehicles more dynamic. The technology will help hybrids compete successfully against conventional powertrains o...

SPECIAL REPORT ON INDIAN TYRE INDUSTRY: An Un-Tyre-ing Journey

The Rs 50,000 crore Indian tyre industry today has a few reasons to smile and a few reasons to frown. On the one hand, after a lull in the industry while the demand for tyres in 2015-16 is seeing a growth coupled wi...

Force Motors inaugurates Rs 200 crore plant to make BMW engines

The Firodia family controlled Force Motors has inaugurated a modern Engine Assembly plant in Chennai in the southern Indian state of Tamil Nadu. Built at a cost of around Rs 200 crore, the plant has begun assembling...

Domestic bicycle retro-reflectors flunk ICAT lab test

Indian bicycle makers never got it right with their reflectors. This has been proved by the International Centre for Automotive Technology (ICAT), which is Government of India owned Automotive Testing and R & D ce...

Motherson Sumi gets Rs 15,400 crore order from Daimler

Global automotive supplier Motherson Sumi Systems Ltd. (MSSL) through its subsidiary Samvardhana Motherson Automotive Systems Group BV (SMRPBV) has received a massive order worth Rs 15,400 crore from Daimler for the...

Magneti Marelli inaugurates 2 new plants in China

Auto components major Magneti Marelli has inaugurated two production sites in China the field of lighting and electronic systems, in two key regions for the Chinese automotive scenario - Xiaogan and Guangzhou. The ...

Shell to co-engineer design, build concept city car

Apple is not alone in the world, trying its hand on making cars. Global lubricants giant Shell is planning an ultra-compact, efficient car for city use based around the internal combustion engine. The company is doi...

Daimler, Renault-Nissan Alliance to develop 1-ton pickup trucks

The Renault-Nissan Alliance and Daimler AG will expand their five-year strategic cooperation into the pickup truck segment said a press note from Renault. Together, Nissan and Daimler will develop a 1-ton pickup tru...

BorgWarner provides all-wheel drive technology to BMW

BorgWarner is supplying its GenV all-wheel drive (AWD) coupling for the BMW Group’s all-new 2 Series Active Tourer. The electro-hydraulically actuated AWD coupling automatically distributes power between the front a...

Ducati re-enters India with official subsidiary

Italian motorcycle major Ducati, the makers of Diavel, Hypermotard, Monster and Superbike, has now re-entered the Indian market with an official subsidiary, Ducati India Private Limited. The company will now be prov...

Bosch CEO says connectivity makes cars more efficient

Connecting vehicles to the internet makes them safer, more fun to drive, and reduces fuel consumption. Stating this Dr. Volkmar Denner, chairman of the Bosch board of management, noted that “Connectivity makes cars...

Freescale steers auto industry closer to the first crash-less car

Freescale Semiconductor has introduced the groundbreaking S32V vision microprocessor – the first automotive vision system-on-chip (SoC) with the requisite reliability, safety and security measures to automate and ‘c...

 Rudratej Singh is President Royal Enfield

Royal Enfield, part of the Eicher Group and makers of the classic 350cc and 500 cc bikes, apart from the Continental GT bike, has announced the appointment of Rudratej ‘Rudy’ Singh as President, Royal Enfield. He wi...




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