Celebrities have been endorsing everything from an underwear to a car, all over the world. They could be film stars, sports personalities including footballers, boxers, cricketers, sprinters, rugby players, golf cha...
Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...
Mahindra & Mahindra has announced its new brand association with Telugu superstar Mahesh Babu in And
Ford’s vision is very clear. We want to follow the ‘One Ford’, ‘One Team’ and ‘One Plan’. That doesn’t change. We are going to bring global, high-quality, safe and smart products to India. And we are going to make s...
A two-wheeler is a ‘product of need’ rather than a ‘desire’ for the common man. There is lot to be done to improve the state of public transport infrastructure & as a basic necessity to commute from point A to poin...
Portronics, one of India’s leading gadget brands, launches the Vayu 7.0 — a sleek, multi-functional tyre inflator designed for today’s on-the-go lifestyle. Ideal for both short commutes and long road ...
Uno Minda, a leading tier 1 supplier of proprietary automotive solutions to Original Equipment Manufacturers (OEMs), has launched its advanced, bright, and focused headlights for 7-Seater cars in the ...
Pure, a pioneer in energy storage products and leader in e-mobility 2W announced the launch of battery-based 5 MWh grid storage product, PuREPower Grid, in Delhi. This innovative product is poised to...