Celebrities have been endorsing everything from an underwear to a car, all over the world. They could be film stars, sports personalities including footballers, boxers, cricketers, sprinters, rugby players, golf cha...
Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...
Mahindra & Mahindra has announced its new brand association with Telugu superstar Mahesh Babu in And
Ford’s vision is very clear. We want to follow the ‘One Ford’, ‘One Team’ and ‘One Plan’. That doesn’t change. We are going to bring global, high-quality, safe and smart products to India. And we are going to make s...
A two-wheeler is a ‘product of need’ rather than a ‘desire’ for the common man. There is lot to be done to improve the state of public transport infrastructure & as a basic necessity to commute from point A to poin...
Mobileye Global Inc. announced that its SuperVision and Surround ADAS hands-free, eyes-on advanced driving assistance systems have been selected by Mahindra & Mahindra for at least six upcoming models...
Audi has unveiled My Auras, a first-of its-kind in-vehicle experience that creates an unconventional journey of tranquility and grace by redefining luxury vehicle ownership for the customer. T
Striking blend of superhero flair and safety, Studds Accessories Ltd. announced the launch of its latest addition to the DC superheroes inspired lineup with the Studds Trooper Superman Edition helmet.