Ever wondered why sale of new cars has been sliding in the recent past in India? Could it be because of the increased preference among millennials and Gen Z for used cars? Young buyers, who account for 80% of buyers...
Interview with Sumit Arora, Research Director—Automotive, Ipsos Marketing
Harman Kardon has launched its Fit Speaker Series in India, a new collection of premium in-car speakers designed to enhance driving experiences with high-fidelity sound and cutting-edge technology.
Dolby Laboratories, a global leader in immersive entertainment experiences, and Mahindra & Mahindra announced the debut of Dolby Atmos in the Mahindra Thar Roxx AX7L variant.
Park+ Research Labs, India's only digital-first, data-driven survey platform, announced key findings from its latest city-focused survey.