The sluggish macro-economic factors during the last three years have led to a significant slowdown, which is amongst the worst that the Indian automotive industry has witnessed. This has impacted the pace of growth ...
The mass segment bike will keep evolving. If you can recollect, a couple of years back, the mass segment bike was more of a Rs. 30,000 kind of a product. Today, it is worth Rs. 40,000. Going forward, it might be equ...
Whether it is Tafe or Mahindra or any other company, what we are really trying to uncover is the unspoken nature of the farmer where they may have a small acreage. And they will do what we call as ‘very low tillage’...
Interview with Vikram Malhotra, Vice President, Marketing & Sales, JK Tyre & Industries Limited
Michelin, the world’s leading tyre technology company, announced the launch of the Michelin Primacy 5 in India, its latest premium tyre engineered for sedans and SUVs. Marking a significant milestone ...
Eurogrip Tyres, India’s leading 2 & 3-wheeler tyre brand from TVS Srichakra Ltd., launched their international adventure touring range - Trailhound STR in India. The product line was launched by Eurog...
Studds Accessories announced the launch of the Raider Youth, a new full-face helmet model built for young riders and petite adults. Launching first in the Unicolor variant, it marks the entry of a ded...