Auto Industry

Maruti Suzuki is on a record-breaking spree. Every other day it’s been achieving new sales milestones and now it’s the turn of the Maruti Suzuki Alto to contribute to this journey. The humble Alto has completed 20 y...

Consistently setting benchmarks in the Indian automobile industry, Maruti Suzuki Alto has reached an enviable milestone of 40 lakh cumulative sales. Alto is the preferred choice of Indian car buyers with 76% of Alto...

The iconic Maruti Suzuki WagonR, owned by over 24 lakh families, has completed two decades since its launch in 1999. Consistently featured amongst India’s 10 top selling cars in the last 20 years, WagonR has success...

Maruti Suzuki India Limited announced that it has received enthusiastic response from its customers for the BS6 range of vehicles.TheBS6 models offered by the company currently constitute around 70% of the total pet...

TVS Motor Company has announced that their 125cc scooter offering TVS NTorq 125 has crossed the 1 lakh sales mark. The brand has also introduced a new colour – Metallic Red ahead of the festive season. TVS NTorq ...

One of the country's most trusted car brands Maruti Suzuki has achieved a unique milestone by selling a cumulative 35 lakh units of their entry level hatchback - Alto. The company has been able to achieve a stable g...

Maruti Suzuki India Limited (MSIL) announced its partnership with Uber India through a Memorandum of Understanding (MoU) wherein the company will train over 30,000 individuals/Uber partner-drivers in safe driving ov...

Following the resignation of Mayank Pareek, Senior Executive Officer (Marketing and Sales) from Maruti Suzuki, the company has announced that R S Kalsi will take over as head of Domestic Marketing & Sales. Kalsi is ...

Bohra Rubber Pvt. Ltd (BRPL)., part of the Bohra Group that has been in existence since 1924 and has presence in diverse activities including car dealership and education institutes has entered into a technical coll...

We are organising motorsports activities to promote the talent in the country and also to enhance the brand equity of our company. This is because when you promote any talent, it has a positive rub-off effect on the...

Our marketing strategy will always be about what the consumer needs. If you look at the Evalia, we have taken a very different approach. We have not looked at a family. We have looked at a unit. It’s not about a hus...

Whether it is Tafe or Mahindra or any other company, what we are really trying to uncover is the unspoken nature of the farmer where they may have a small acreage. And they will do what we call as ‘very low tillage’...

Interview with Mayank Pareek, Managing Executive Officer (Marketing & Sales), Maruti Suzuki India Ltd.

Excerpts from an exclusive interview with Mayank Pareek, Managing Executive Officer (Marketing & Sales), Maruti Suzuki India Ltd.

Excerpts from an exclusive interview with Mayank Pareek, Managing Executive Officer (Marketing & Sales), Maruti Suzuki India Ltd.

a few of our international models are available in LHD configurations. That’s always a challenge. But from a performance point of view, we have the relevant models like the Cruze in India. It has been the segment le...

Hero MotoCorp sold 5.4 million two-wheelers in 2010-11 and aims to exceed sale of six million units this financial year. A factor such as rising input costs affects all players equally.

Hero MotoCorp sold 5.4 million two-wheelers in 2010-11 and aims to exceed sale of six million units this financial year. A factor such as rising input costs affects all players equally.

Force Motors has announced the appointment of Naresh Kumar Rattan as the Chief Operating Officer- Tr

Honda Siel Cars India Ltd. (HSCI) has announced that it has resumed normal production with two shift

There is a good indicator that automatic transmission is on the drawing board for the future. I think this is a segment that can rightfully take on the automatic. We are going to see this marketplace more automatic ...

We have finalised the plan for a diesel engine plant. We would manufacture all diesel engine requirement in India itself. I think by the second half of 2013 we should have a diesel engine being manufactured here. T...