Cougar Motorsport completes a century with its 100th event

 Delhi-based Cougar Motorsport Pvt. Ltd. has successfully completed its 100th event. The organisation started operations in the year 2009 as a pioneer in the luxury self-driving experiences arena and has since then diversified into various service offerings, all of them related to motoring experiences.

 Sharing his happiness on reaching this milestone, Cougar Motorsport’s Founder & Director Ashish Gupta said, “I can still remember the time we were planning our first event and the doubts that people around us had about the viability of sustaining such a niche business. In these 100 events, we have dabbled in a variety of formats including rallies, expeditions, off-roading and event management. What has remained constant in our offerings is that all of them are unique experiences meant for fellow driving enthusiasts. Today, on an average we organize more than one event per month and this says a lot about the sustainable nature of our business model.”

To date, Cougar Motorsport has organised 16 Signature Events, including 5 Desert Dash rallies across the Thar Desert, 7 Himalayan Dash expeditions to Ladakh and Srinagar as well as a Sanctuary Dash expedition through the Tiger Reserves of Kanha and Pench. The organization has also partnered with various NGOs for organising fundraising motoring events such as the Delhi Dash, the Freedom Dash and the Braille Trail.