Honda Motor Co., Ltd. held a press conference in the run-up to the Australian Grand Prix of the FIA Formula One World Championship (F1), which will take place in one month’s time (March 13-15, 2015).
McLaren-Honda drivers Fernando
Alonso and Jenson Button also attended the press conference and expressed their
enthusiasm for the first race. Takanobu Ito, President & CEO of Honda Motor
Co., Ltd. stated, “Taking on difficult challenges has been built into Honda’s
identity since the foundation of the company. For over a half century, Honda
has been participating in various racing series including F1 to cultivate our
true capability as an automaker.
“Now we have an opportunity to
demonstrate our true values in F1 racing, the most prestigious automobile race
series of them all. We’re going to pursue environmental technologies introduced
to F1 racing as part of our challenge is to pursue the ultimate in energy
management that will lead to the technological excellence of Honda in the
future. The severe environment of racing will also cultivate the development of
professional human resources.
“Through new technologies and
human resources cultivated in the extreme environment of F1, Honda wants to
create innovation. More than anything, we want to live up to the expectations
of Honda fans and continue winning. To realize this dream, we take challenges
in the F1 with strong determination represented by our corporate slogan – The
Power of Dreams. Welcoming two excellent world champion drivers in Fernando
Alonso and Jenson Button, the McLaren-Honda team is highly-united and of one
mind. We will now begin adding a new page to its history. Please keep your
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