London based Apsley are officials tailors for Sahara Force India

No matter how fast you drive your car on the racing track, you better look good in your attire! That is perhaps the reason why Sahara Force India has got Apsley Tailors as the team’s supplier of bespoke tailoring. The London-based brand will dress the team’s race drivers and senior management with a range of clothing options including suits, blazers and jackets to be worn throughout the 2015 season, a press release from Sahara Force India stated.

With a 125-year heritage, Apsley Tailors have built their worldwide reputation on a tradition of quality and comfort. Everything they produce is bespoke and made to measure, which draws immediate parallels with Sahara Force India’s Formula One cars. It is this attention to detail and insistence on design perfection that makes Apsley the ideal brand to dress the team with style and elegance, the release added.

Otmar Szafnauer, Chief Operating Officer of Sahara Force India said that Apsley Tailors are known for providing stylish suits and “I’m delighted to welcome them to the Sahara Force India family. We want everyone on our team to look their best and we know that Apsley can make this happen. We've been very impressed by Apsley's excellent service and the quality of their garments. We're looking forward to a stylish and successful partnership this season.”

 Arshad Mahmood, Managing Director of Apsley Tailors noted that “Apsley Tailors are proud of our sporting associations and we are happy to continue our involvement in the racing world by providing bespoke clothing for the Sahara Force India team. We're excited at the prospect of working with such an innovative team and supporting them as they take on the 2015 season with a dynamic new car and exquisite new suits to match.”