Firefox, known for its premium
bikes, organised the 4th edition of its
annual mountain biking race, Firestorm recently. Ireo, the fully integrated
real estate was the title sponsor for the annual biking event.
The event started at 7 in the
morning and it witnessed cycling novices and veteran bikers battling the rugged
terrain of the Manger forest in Gurgaon, for prizes worth over Rs. 3 lakh.
The event was held amidst dirt
paths where participants had to combat broken rocks and thorny Kikar trees.
Going head to head in a multi lap format, the professional racers were required
to cover a distance of approx. 42 kms and bike-fanatics had to cross a distance
of 29 kms to win the prizes.
Shiv Inder Singh, Managing
Director Firefox Bikes, commented, “We have been organising Firestorm for some
years now. Bike-enthusiasts literally wait for this event to showcase their
cycling skills while testing their endurance and mental strength. This year’s
racing event saw a good turn out and was packed with energy, excitement and
enthusiasm of the competing bikers.”
Pankaj Dugar, CEO Hospitality
& Delhi, Ireo commented, “We are highly elated on associating with
Firefox’s annual event Firestorm as its title sponsor. It was a great pleasure
to see such passionate and zealous bikers converge together on one platform. We
look forward to collaborating and adding weight to people’s enthusiasm and interest
towards sporting events such as these.”
Vida, powered by Hero, the emerging mobility brand of Hero MotoCorp, has initiated operations of its public charging infrastructure in Bengaluru, Delhi and Jaipur. The brand has set up nearly 300 cha...
Technology company Continental is expanding its sensor portfolio for the fast-growing electric car market with the unveiling of a new innovative sensor. The high-speed inductive e-motor Rotor Position...
Apollo Tyres Ltd, the leading tyre maker, has introduced the dedicated and premium tyres for SUVs in India, Vredestein Pinza AT. These tyres, with all weather grip and excellent stability, are comfort...