Avélon Luxe, a premier platform for creating unforgettable experiences, announced a landmark partnership with Ferrari as an Official Hypercar Partner of Ferrari – AF Corse in the FIA World Endurance Championship and Regional Partner of the Ferrari Challenge Trofeo Pirelli Middle East.
The partnership marks a significant milestone for Avélon Luxe, making it the first Indian company to partner with Ferrari Endurance and Corse Clienti. Through this association, Avélon Luxe aims to bring Indian enthusiasts closer to rich motorsport heritage, including the iconic 24 Hours of Le Mans, while curating opportunities for exclusive access, premium hospitality and immersive experiences that extend beyond the racetrack.
As part of the partnership, Avélon Luxe will also be associated with the Future Ferrari Champion Award, which recognises the fastest Under-25 driver in the Ferrari Challenge Trofeo Pirelli Middle East.
For Avélon Luxe, this association goes beyond motorsport, by connecting it with a brand that shares a commitment to precision, performance and pushing boundaries. Avélon Luxe is driven by a pursuit of excellence, innovation and meticulous attention to detail, translating these shared values into exceptional, thoughtfully curated experiences for its discerning clientele.
Mickey Commar, Prabhjot Commar and Arjun Malhotra, co-founders of Avélon Luxe, state, “Our association with Ferrari brings our philosophy to the world of international motorsport, connecting our clients with a legacy defined by the pursuit of engineering excellence, craftsmanship and an enduring passion for performance. This represents an important step for Avélon Luxe, and we look forward to bringing our clients closer to the world of Ferrari.”
Antonello Coletta, Global Head of Ferrari Endurance and Corse Clienti, states, “We are proud to welcome Avélon Luxe as the first Indian partner in the history of Ferrari Endurance and Corse Clienti. This partnership offers an important opportunity to strengthen our connection with India, while also supporting young talent through the Future Ferrari Champion Award, dedicated to the fastest Under-25 driver in the Ferrari Challenge Trofeo Pirelli Middle East.”
The association with Ferrari marks the beginning of an exciting journey for Avélon Luxe in India. With a vision to bring Indian enthusiasts closer to some of the world’s most coveted experiences, the brand is looking to build on this partnership with more distinctive collaborations, exclusive access and thoughtfully curated experiences in the months ahead. This is only the beginning; further details on the partnership will be announced in 2027.