The launch of the new Infinite
fragrance from Bentley signals an exciting addition to the men’s collection. This
new fragrance that goes by the name of Infinite embodies a desire for genuine
freedom and individuality, inherent qualities in the DNA of the world’s leading
luxury carmaker.
It will appeal to those who
are on a journey of self-discovery and want to make this a sensory and
spontaneous experience. Thanks to the sophisticated composition of the
fragrance, Bentley Infinite enhances the blends perfectly with the skin and
gives its wearer a sense of youthful, contemporary elegance and vitality.
Designed for active,
fashion-conscious men in search of stylish personal accessories with a
distinctive flair and world-class quality, Bentley Infinite is also a
masterpiece of the art of perfumery in two expressions, eau de toilette and eau
de parfum.
There is also the Bentley
Infinite Eau de Toilette that expresses itself through an enticing succession
of scents: natural, fresh, citrus top notes combine with the green, aromatic
hints of lavender and cedar. These are quickly followed by vibrant heart-notes
with bourbon pepper, violet and geranium. The final layer is one of sophisticated
sensuality with patchouli, vetiver from Haiti and an exclusive hint of
ambergris.
The contrasting fresh and
woody ingredients give the fragrance a masculine energy and a feeling of
unlimited freedom. International perfumer Nathalie Lorson, who designed Bentley
Infinite, has perfected the art of creating fragrances that produce an
exhilarating feeling of well-being and inner strength. Bentley Infinite creates
this special, unlimited "Bentley Feeling".
The Bentley Infinite Intense
Eau de Parfum offers an even longer-lasting fragrance experience as this Eau de
Parfum contains a particularly high percentage of aromas (15 per cent). Its
strong first impressions are of black pepper combined with geranium, lavender
and violet. Its heart-notes are rich in spicy essences: nutmeg, elemi (a
valuable Arabian tree gum), Siam benzoin (the balmy scented resin of the styrax
tree) and a hint of ambergris produce a totally modern, masculine effect. The
aromatic woody nature of the overall composition is completed to powerful
effect in the base note: with alluring extracts of patchouli, vetiver from
Haiti, Moroccan cedar and moss. A delightful fragrance in line with the times.
Endless pleasure for the senses.
As for the Bentley Infinite
Design bottle speaks the same language of form as Bentley Motors. The bottle,
crafted from high-quality heavy glass, is reminiscent of cut crystal whose
straight lines run into elegant curves. The broad shoulders of the bottle are
coated with metal and the metal cap is finished with a diamond cut. The
combination of glass and metal give the impressive bottle a modern luxurious
feel.
The centre of the bottle is
emblazoned with the legendary Bentley symbol, the “Flying B”, which is also
found on the front of the silver box.
The new Bentley Infinite men's
line will be available in selected international perfumeries and department
stores from April 2015.
The Eau de Toilette EUR 59/60
ml will cost £43 or $74, the Eau de
Toilette EUR 79/100 ml will cost £59.50 or $99, while the Eau de Parfum Natural Spray for Men, Intense
EUR 87/100 ml will cost £69.50 or $109. The Hair & Body Shampoo EUR 27/200
ml will cost £24 or $34.