Ninety One Cycles launches Meraki S7 e-bike at Rs 34,999

Ninety One has recently closed its Series A funding of $US$ 30 million from marquee investors such as Avaana Capital, Titan Capital, A91 Partners and Fireside Ventures. The amount will be invested towards the state-of-the-art manufacturing facilities in Gujarat, electric cycles portfolio and expansion into global markets. Following the capital injection, Ninety One, the make in India, make for the world brand from AlphaVector (India) Pvt. Ltd., is now valued at Rs 1000 crore.

Founded in2015, Ninety One has successfully launched a range of innovative yet affordable products that speak to and resonate with India’s millennials and Gen-Z.

Sachin Chopra, Co-Founder and CEO, Ninety One said, “With Meraki S7, our objective is to introduce a well-designed, engineering-led e-bike to address the needs of urban mobility for the consumer looking to ride 30-40 kms per day. We are among the few players in the industry, who are driving product innovation and we are confident that the addition of the all new Meraki S7 will strengthen the e-bike portfolio and further enhance customer experience. The lock and key make it tamper proof whereas E-brakes and throttle will enable safety and comfort.”

Vishal Chopra, Co-Founder and Head of Digital, Ninety One said, “Our products resonate with the aspirations of India’s millennials and Gen-Z.  At Ninety One, our focus has always been on disrupting the bicycle and E-bike category through new-age platforms and building a deep brand connection with our consumers. We have been investing in our omni-channel capabilities by making it seamless for our consumers to discover, consider and purchase Ninety One products across our digital (website and marketplaces) and offline channels.”