Motor Company inaugurated its maiden annual event for racing
enthusiasts–MotoSoul 2019 in Goa. The company not only launched the TVS Racing
Performance Gear during the event but also announced its team for the upcoming
Dakar rally next year.
TVS Rally Factory Team announced the squad for Dakar Rally 2020. India’s ace
rider Harith Noah will make his Dakar Rally debut, while Johnny Aubert will represent
Sherco TVS Rally Factory team for the first time in the Dakar Rally.
Dakar Rally 2020 is scheduled to take place between January 5 and 17, 2020 in
Saudi Arabia. The team includes seasoned racer Michael Metge (France), Enduro
Champion Lorenzo Santolino (Spain), and Johnny Aubert (France), and India’s ace
rider Harith Noah. The Sherco TVS Rally Factory Team, has had an impressive
year with strong performances at all international events in 2019 including
Merzouga Rally, Desert Storm, Baja Aragon, and aims for a strong finish at
2020 is the 42nd edition of the annual international Rally-Raid which will be
taking place in the dunes of Saudi Arabia. It will be a journey through unknown
landscapes, unexpected challenges, untold stories and unbelievable memories,
commencing at Jeddah passing through Riyadh and culminating at Al Qiddiya. This
is Sherco TVS Rally Factory Team’s sixth consecutive year of participation in
the two-day event, was attended by over 2,500 people, is a congregation of
Apache Owners Groups(AOGs) as well as riding enthusiasts from across the globe making
it an ideal platform to launch the TVS Racing Performance Gear.
TVS Racing Performance Gear will be available in two categories:
Riding Gear: Helmets, Riding Jackets,
Riding Pants, Riding Gloves, and Riding Boots
Urban/Casual Wear: T-shirts, Urban
Jackets, Urban Pants, Rain Wear, Casual Boots, Bag Packs, Caps, and Sunglasses
TVS Racing Performance Gear will be available in select TVS Motor dealerships
across the country and online.
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