Trek, one of the world's
leading bicycle manufacturers, is set to launch ‘Trek Ride Camp’ across Delhi,
Mumbai, Bengaluru and Chennai for fitness and cycling enthusiasts. ‘Trek Ride
Camp’ will take place in the above cities in the month of October and November
this year. The event will serve as a platform for riders to connect with
industry experts, share opinions and receive valuable tips on cycling; in
addition to riding a variety of Trek’s high-end bikes.
Legendary professional racer
Jens Voigt and “The founding father of mountain bikes” Gary Fisher will be
specifically visiting India to host the Trek Ride Camp. They will interact with
participants and share tips on selecting the right bicycle & riding gear,
competing in international racing events and apt fitness regime for aspiring
The ride camp will kick start
from Delhi followed by Mumbai, Bengaluru and Chennai.
Delhi NCR October 7, 2018
Mumbai October 14, 2018
Bengaluru November 18, 2018
Chennai November 25, 2018
Talking about Trek’s latest
initiative, Navneet Banka, Country Manager, Trek Bicycle India said, “We are
very excited to announce first-of-its kind Ride Camp in the country. Trek Ride
Camp is designed to offer enthusiasts an opportunity to interact with industry
experts and ride with cycling legends like Jens Voigt and Gary Fisher. Our
focus is to grow the sport of leisure and competitive cycling in India by
organising such experiential events.”
Cycling enthusiasts in these
cities can join the ‘Trek Ride Camp’ by registering on
https://www.trekbikes.com/in/en_IN/india-ride-camp/. Participants will gain
in-depth technical knowledge and will be able to ride the bike of their choice
from a variety of Trek’s high-end products across Road, MTB and Hybrid. Trek
will have its entire range on display including Madone, Émonda, Domane, Marlin,
X-Caliber, Dual Sport, FX and many more.
Trek range in India starts at
Rs. 26,500 and depending on consumer’s needs, customized and performance
bicycles costing up to Rs.20 lakh are now being imported by the Trek India
subsidiary. Trek develops and tests its top end performance bicycle technology
in collaboration with professional racers that are part of the TREK Factory
Racing team. The brand also offers a dynamic range of cycling parts,
accessories, merchandise, and riding gear under the brand name Bontrager.
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