Trek Bicycle brings Trek Ride Camp to India in Oct-Nov 2018

Trek, one of the world's leading bicycle manufacturers, is set to launch ‘Trek Ride Camp’ across Delhi, Mumbai, Bengaluru and Chennai for fitness and cycling enthusiasts. ‘Trek Ride Camp’ will take place in the above cities in the month of October and November this year. The event will serve as a platform for riders to connect with industry experts, share opinions and receive valuable tips on cycling; in addition to riding a variety of Trek’s high-end bikes.

Legendary professional racer Jens Voigt and “The founding father of mountain bikes” Gary Fisher will be specifically visiting India to host the Trek Ride Camp. They will interact with participants and share tips on selecting the right bicycle & riding gear, competing in international racing events and apt fitness regime for aspiring professional cyclists.

The ride camp will kick start from Delhi followed by Mumbai, Bengaluru and Chennai.

Delhi NCR           October 7, 2018

Mumbai               October 14, 2018

Bengaluru           November 18, 2018

Chennai               November 25, 2018

Talking about Trek’s latest initiative, Navneet Banka, Country Manager, Trek Bicycle India said, “We are very excited to announce first-of-its kind Ride Camp in the country. Trek Ride Camp is designed to offer enthusiasts an opportunity to interact with industry experts and ride with cycling legends like Jens Voigt and Gary Fisher. Our focus is to grow the sport of leisure and competitive cycling in India by organising such experiential events.”

Cycling enthusiasts in these cities can join the ‘Trek Ride Camp’ by registering on https://www.trekbikes.com/in/en_IN/india-ride-camp/. Participants will gain in-depth technical knowledge and will be able to ride the bike of their choice from a variety of Trek’s high-end products across Road, MTB and Hybrid. Trek will have its entire range on display including Madone, Émonda, Domane, Marlin, X-Caliber, Dual Sport, FX and many more.

Trek range in India starts at Rs. 26,500 and depending on consumer’s needs, customized and performance bicycles costing up to Rs.20 lakh are now being imported by the Trek India subsidiary. Trek develops and tests its top end performance bicycle technology in collaboration with professional racers that are part of the TREK Factory Racing team. The brand also offers a dynamic range of cycling parts, accessories, merchandise, and riding gear under the brand name Bontrager.