JK Tyre & Industries Ltd put on display
the best-in-class technology in tyres at Auto Expo 2018 in Greater Noida.
Auto-lovers were given a sneak peek into the latest tyres that add to a
vehicle’s style quotient in different areas of the Auto Expo, including India’s
largest off-the-road (OTR) tyre, on show outside Hall No. 1.
Visitors to the Expo can
experience the thrill of off-roading at the JK Tyre Ranger Off-road Experience
Zone outside Gate No. 11-12, where they can ride with national champions like
Hari Singh through a series of hurdles like a 20-feet metallic hill
construction, a 12-feet uneven surface made of boulders and logs and a 30o
The Blaze Rydr Range Zone
outside Hall No. 1 has been designed to give visitors an understanding of the
premium two-wheeler Blaze tyres, built in with hybrid technology. Designed to
emulate the success JK Tyre enjoys in the commercial vehicle segment, visitors
can experience the tyres on Enfield motorcycles in a 3D setting.
The company’s exhibit is also
a major draw at Hall No. 5 of the Federation of Motor Sports Clubs of India
(FMSCI), where it has displayed JK Tyre’s racing vehicles, and a peek into the
history of Indian motorsport. As a leading corporate that invests heavily in
motorsports, JK Tyre is associated with many championships and events,
including the JK Tyre National Racing Championships, JK Racing India Series,
ASEAN Rally, SAARC Rally, Indo-Myanmar Army Rally, the Indo-Bhutan Friendship
Car Rally and Hornbill Rally.
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