When it comes to the Tata
family, there is a lot they contribute to the automobile industry. Apart from
all kinds of automobiles they make, they also make something as exquisite as
the leather that goes into the seats. The US $ 2.2 billion Tata International Limited
(TIL), the global trading and distribution company of the Tata group, deals in
leather. The company has some very useful tips on leather.
Car owners often want to know
whether car seats should have a fabric or leather covering. Leather definitely has
the look, touch and feel that can far surpass fabric, be it synthetic
substitute. Leather seats add class to a car—they enhance the look and gives a
touch of a rich and cosy feel. But most important, if well cared for, leather
ages gracefully, as well.
One may not know, but leather outlasts
fabric by at least 10 years and that it is very durable. It offers comfort
through the year, is easy to care for and is fashionable and spells class.
Tata International is a
pioneer of the Indian leather industry, and a leading exporter of finished
leather and leather products known for consistent quality and craftsmanship,
offering tailor-made solutions for clients with specific requirements and end
products. Tata International understands concerns about the premature ageing of
leather seats during volatile temperatures of various seasons and the moist,
musty monsoons. Now the company wants to educate people on how best to take
care of leather. Among the suggestions, the company states that it is important
to spray antiseptic, diluted in water, on the car seats each month to keep away
fungus. It is also important to wipe the leather seats regularly with a clean,
soft piece of cloth so that the seats retain their sheen. Equally important is
to keep the car ventilated. The leather needs to breathe. Leather is a natural
material that needs to breathe to stay young and fresh. Sure, it ages with
time. But help it to age gracefully. One should also consider vacuuming the
Established in 1962, TIL’s key
business verticals are metals trading, distribution (auto and allied), leather
and leather products, minerals trading and agri trading with a presence in
manufacturing and supply chain integration in select businesses. The company
operates through its network of offices and subsidiaries across 39 countries,
spanning Africa, Europe, Middle East, Latin America and Asia and has
spearheaded forays into new geographies for the group. Besides, TIL has been a
forerunner of the Indian industry in Africa.
TIL has a joint venture with
GST Auto Leather, a global producer of leather products with expertise in
research, development, and manufacture and sale of automotive and performance
leather. TIL manufactures automotive leather at its facilities in Dewas and both
partner companies leverage their technical and marketing strengths to deliver
world-class products to global customers.
Source: Tata International
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