Volvo Eicher Commercial Vehicles (VECV) has unveiled its entire new range of future generation trucks and buses at its
plant in Pithampur. Beginning February 2014, these products would be officially
launched in a phased manner. The company displayed 11 new products (both trucks
and buses) covering the entire 5 to 49 tonne gross vehicle weight range.
continuing to address the large sized value segment, the new range also marks
the entry of Eicher brand into the emerging premium segment that requires
higher power and torque combination as well as a greater degree of refinement
all new product range has been named the “Eicher Pro’’ series. With a
completely new Pegasus-based front styling across the product family, the new
range of vehicles are a quantum leap in each and every aspect, from exterior
design to engine technology to cabin features.
The new heavy duty range of trucks revealed will be powered by new
generation engines adapted from Volvo Group technology with power capacity of
180-280 hp with high fuel efficiency, reliability and long life.
a special message relayed during the event, Olof Persson, President and Chief
Executive Officer, Volvo Group said “The trucks launched today are the
embodiment of our joint efforts over the last five years. The vital combination
of the Volvo Group’s world class technology and the frugal cost expertise and
management of Eicher has created a range that will set new standards amongst
customers with high demands on profitability, flexibility and driver
Lal, Managing Director and Chief Executive Officer, Eicher Motors Ltd. said,
“The Volvo Group and Eicher Motors came together five years ago with a vision
to modernize the Indian commercial vehicle industry; and we are here today to
present the most professional, holistic and progressive approach to Indian
trucking. Our philosophy of “Go Pro”implies that our customers can truly work
with and rely on a professional partner. Eicher’s products, service and
attitude are truly professional, and this enables our customers to become more
productive, profitable and prosperous in their work and life”.
addition to other senior executives from
Volvo Group, Joachim Rosenberg, Executive Vice President, Volvo Group Trucks
Sales & Marketing and JVs, Asia Pacific and Philippe Divry, Senior Vice
President, Trucks Joint Venture India were also present at the occasion.
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