Tata Motors’ Commercial
Vehicle Division has launched the new Intermediate and Light Commercial
Vehicle (ILCV) range of trucks christened ‘Ultra', which offers superior
technology and design that ensures lowest total cost of ownership through
higher uptime because of increased driver comfort, superior aggregates and
Tata Ultra 812 and Tata Ultra 912 are the first two models from the Ultra range
which will be available across all authorised Tata Motors Commercial Vehicle
dealerships, starting from Rs. 10.53 lakh, ex-showroom Chennai for Tata Ultra
812 and from Rs. 10.94 lakh, ex-showroom Chennai, for Tata Ultra 912. The Ultra
variants will be available in four colours -- Sardinia Red, Arctic White,
Arizona Blue and Yellow.
Ultra range of commercial vehicles was conceived as a modern platform that will
serve the needs of new generation trucks and buses. The Starbus range based on
the Ultra platform was launched in 2011 and boasts of better passenger and
driver comfort, improved NVH, fuel efficiency, resulting in lowest total cost
at the Auto Expo in 2012, these trucks have been developed keeping customers
central to the product development process and the learnings from the Starbus
new trucks will come in several variants with payload capacity between 5 and 15
tonnes. With its contemporary design, the Ultra range comes packed with new
generation aggregates like the reliable Tata engine, gearbox and clutch and
pioneering driver-centric features like disc brakes, radial tyres, spacious
world-class cabin, suspended seats, HVAC option.
the interiors, the range will come with a world-class hydraulic 45 degree
tiltable cabin, which has been designed with elegant and stylish looks, with
sufficient storage capacity and features like dash-mounted gear lever, AC
provision and a new generation instrument cluster.
truck comes with the strongest chassis in its class with bolted design for
increased modularity. The range is equipped with disc brakes for increased
safety and tubeless radial tyres (an Industry first) for increased fuel
efficiency, besides better road grip and gradual deflation in the event of
enhanced power steering system with drooping characteristics enables vehicle
stability at high speeds. The Tata Ultra also comes with a comfortable seating
for three, front parabolic suspension for increased comfort, new generation
head and tail lamps, integrated with LEDs, which is an industry first in the
commercial vehicle segment.
Pisharody, Executive Director, Commercial Vehicles Business Unit, Tata Motors
Ltd., said, “After the world-class range of Prima trucks, we now introduce another
global standard of trucks in ILCV segment - the Tata ULTRA trucks. With
stylish, futuristic and smart utility features, the Tata ULTRA, has been
designed to fast track the consumer’s business growth and deliver a reliable,
safe, comfortable, vehicle with superior performance ….”
Source: Tata Motors
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