Ashok Leyland, flagship of the
Hinduja Group, has announced the opening of its new assembly plant in Dhaka,
Bangladesh. Built over a period of 15 months, the plant is spread over an area
of 37 acres. The plant is a strategic joint collaboration / tie-up between
Ashok Leyland and IFAD Autos Limited, Bangladesh.
This announcement comes on the
back of the company’s vision to strengthen its overseas presence. With a
capacity to roll out 600-800 all range of vehicles each month, the plant is
equipped with state-of-the-art manufacturing equipment and assembly lines. It
will also be facilitated with a bodybuilding and vehicle testing facility,
which will become functional in the next two years. In addition, a canteen and
dormitory/ rooms for workers and employees to stay will ensure the well-being
of the team.
Bangladesh has been a good
traditional market for the Indian automobile sector and in view of the future
growth potential, Society of Indian Automobile Manufacturers (SIAM) has
organised the Indo-Bangla Automotive
Show 2017 from the 2nd to the 4th of February. At the show, Ashok Leyland has
displayed a range of its products suitable for this market.
Ashok Leyland vehicles are
currently available across the country. About 21 nos. IFAD owned area offices
& their 12 dealers are currently spread throughout the country to focus on
sustainable growth in business & market share.
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