Ashok Leyland announces opening of new assembly plant in Dhaka

By: Motown India Bureau

Feb 02 2017

Ashok Leyland announces opening of new assembly plant in Dhaka

Ashok Leyland, flagship of the Hinduja Group, has announced the opening of its new assembly plant in Dhaka, Bangladesh. Built over a period of 15 months, the plant is spread over an area of 37 acres. The plant is a strategic joint collaboration / tie-up between Ashok Leyland and IFAD Autos Limited, Bangladesh.

This announcement comes on the back of the company’s vision to strengthen its overseas presence. With a capacity to roll out 600-800 all range of vehicles each month, the plant is equipped with state-of-the-art manufacturing equipment and assembly lines. It will also be facilitated with a bodybuilding and vehicle testing facility, which will become functional in the next two years. In addition, a canteen and dormitory/ rooms for workers and employees to stay will ensure the well-being of the team.

Bangladesh has been a good traditional market for the Indian automobile sector and in view of the future growth potential, Society of Indian Automobile Manufacturers (SIAM) has organised the Indo-Bangla Automotive Show 2017 from the 2nd to the 4th of February. At the show, Ashok Leyland has displayed a range of its products suitable for this market.

Ashok Leyland vehicles are currently available across the country. About 21 nos. IFAD owned area offices & their 12 dealers are currently spread throughout the country to focus on sustainable growth in business & market share.

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