After having had to hear a lot
of bad news in terms of the National Green Tribunal order banning commercial
vehicle older than 10 years and diesel cars with engine capacity of 2000cc and
above in Kerala, there is good news for businessmen in the state.
Eicher Polaris Pvt. Ltd., a
50:50 joint venture between Eicher Motors Ltd and Polaris Industries Inc., has
launched Multix in Kerala. The Multix is India’s first personal utility vehicle
which was launched in the country last year. It now enters Kerala with 4
dealerships. Multix is specially designed for independent businessmen. It is
estimated that there are around 5.8 crore independent businessmen in India.
designed and powered by a reliable diesel engine. Multix will be available in two variants (AX+
and MX) and four colours in the state. The starting price of the vehicle is Rs.
2,69,702/- (ex-showroom Kerala).
The vehicle is designed and
engineered to suit family, business and power generation needs of the consumer.
Multix has a generous cabin space that can comfortably seat a family of five
along with luggage. Multix can be adapted to create large storage space of 1918
litres. In just 3-minutes, the vehicle can be configured for seating a family
to larger boot space in order to cater to the business needs of the consumer.
The vehicle is equipped with
first-of-its-kind Pro Ride – Independent suspension system which, coupled with
its best in class ground clearance of 225mm, delivers good ride experience on
all kinds of roads. Powered by a diesel engine, Multix gives a mileage of 28.45
kmpl. It has a unique tubular frame
structure and Roll-Over Protection System (ROPS) that provides structural
stability. The vehicle delivers superior energy efficiency & durability
through its Flexituff body. It has undergone over 18,00,000 km equivalent of
rigorous testing for off-road reliability, safety & durability and has been
tested on one of the world’s toughest testing tracks in abroad as well as in
India on specially built test tracks.
With X-Port feature, one can generate
power up to 3 KW, and unlock the
potentials of independent businessmen, as it can be used for lighting homes and
powering professional equipment such as drilling machines, DJ systems, water
pumps and more.
In an endeavour to serve its
prospective consumers better in Kerala, Eicher Polaris Pvt Ltd. has entered
into a strategic tie–up with Cholamandalam Investment and Finance Company
Limited (Chola) and Shriram Finance to extend auto retail finance options upto 90% of the vehicle’s price. Furthermore, consumers can also avail
special advance booking package at Rs. 2999/-.
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