Tata Motors has launched Tata Ace
Mega. The Tata Ace Mega has been designed and developed for maximising revenues
of the transport operator by ensuring more trips, more load carrying capability
in low turnaround time and meeting requirements of both, intra and intercity
transportation and can be easily driven on any kind of terrain.
The vehicle has been priced at
Rs 4.31 lakh, ex-showroom and is available in Azure Blue colour. This pick-up
will be available for sale initially, in seven states – Uttar Pradesh,
Rajasthan, Madhya Pradesh, Bihar, Orissa, West Bengal and Tamil Nadu, and will
expand to other states in a phased manner.
The Tata Ace Mega comes
equipped with the technically advanced 4th generation 2 cylinder 800 cc DiCOR
engine, which delivers 40 HP. The light weight Aluminium engine and the calibrated
5-speed gearbox facilitate a smooth drive and enhance fuel efficiency. Large
brakes ensure good brake efficiency and
longer life of the vehicle. The strong
and rugged front and rear leaf-spring suspensions and axles make the Tata Ace
Mega ideal for varied load and road conditions. The vehicle can do 90 kmph
speed which ensures more trips due to the low turnaround time. It also offers a
fuel efficiency of 18.5 kmpl as per ARAI.
The vehicle comes with a
comfortable cabin with an ergonomically located driver console, glove box with
lock, provision for music system, mobile charging facility, digital clock and
full fabric seats. Features such as leaf spring suspension with rigid axles
both in the front and rear, truck-like construction, 7” vacuum booster in the
braking system, etc., make it suitable for various applications. On the
exterior, stylish body coloured bumper, new front protective wheel arch
eyebrows, new sporty body graphics, wide angle ORVM on both sides further
accentuate the vehicle’s stance.
The Tata Ace Mega offers a
rated payload of 1 ton with a new reinforced load body. The vehicle also offers
a suitable cargo load deck size for market load operation, 14 inch tyres, high
ground clearance of 175 mm and gradeability of 30pc ensure the stability of the
vehicle on varied load and road conditions.
Ravi Pisharody, Executive
Director, Commercial Vehicle Business Unit, Tata Motors Ltd., “Tata Motors has
been a pioneer in creating and growing the Small Commercial Vehicle market in
India with its varied portfolio in this segment. With the advantage of being
the market leader in the segment, we know our customer requirements very well
and the Ace Mega is one such product which emerges out of our in-depth
knowledge and consumer insight. With the introduction of the Ace Mega, we are
confident that it will become a key business partner for millions of
entrepreneurs and market load operators across the country. Like other members
of the Tata Ace family, it will strongly contribute to an entrepreneur’s bottom
line of business operations and progressively increase the top line with
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