After setting up two Automall facilities in North India for
the current year, Shriram Automall India Limited (SAMIL) has inaugurated its
third such facility in Hisar, Haryana. The company now has four Automalls in
Delhi & Haryana region, namely in Hisar, Karnal, Faridabad and Manesar.
Located on NH10, this new Automall of SAMIL spans across 4 acres of land and
caters to the pre-owned vehicles’ need of Haryana and Punjab region.
SAMIL is a wholly owned subsidiary of Shriram Transport
Finance Company (STFC). It is India's first ever service provider that offers
various organised and transparent bidding platforms including physical, online,
one stop classified and negotiated deals, for acquisition & disposal of pre-owned
commercial vehicles, construction & industrial equipment, tractors &
agricultural equipment, passenger vehicles, three wheelers and two wheelers.
According to a press release, the company offers, through an
extremely organised and transparent bidding process, the most simplified
platform for transacting in pre-owned vehicles and equipment.
Like the other 41 Automalls of SAMIL across India, Shriram
Automall Hisar also promises an organised exchange of pre-owned vehicles and
equipment in Delhi & NCR region.
“Hisar and its nearby locations are mostly set on an
agricultural land with farming being a prominent part of the city’s daily life.
Catering to all the segments of pre-owned vehicles and equipment, we anticipate
a huge potential in the pre-owned tractor and small commercial vehicles market
there. Demand for tippers is also likely to pick up the pace in upcoming 2-3
months”, said Sameer Malhotra (CEO of SAMIL) who marked his presence at the
inauguration along with Sanjeev Kumar Sinha (Zonal Business Head of STFC).
After this Automall launch, SAMIL now accounts for 42
Automalls, across India, including 18 in North India. With plans to roll out
regular bidding events every month, this new Automall in Hisar promises
absolutely transparent deals with an organized bidding process to make the
exchange of pre-owned vehicles and equipment complete value for money.
Post inauguration, the Automall premises marked the onset of
pre-owned vehicles’ bidding with an exclusive bidding event. More than 100
registrations took place and the bidding hall was tightly packed with Shriram’s
brand loyalists. Nearly 70 pre-owned vehicles, including tractors, SGVs, SUVs,
MUVs, trucks, two wheelers, etc. were displayed on the ramp out of which a
large number of vehicles were disposed successfully.
The day also witnessed the launch of Shriram New Look
Refurbishment and One Stop Classified Kiosk. The New Look Refurbishment kiosk carries
out the repair of pre-owned vehicles and it provides real-time information on
more than 20,000 pre-owned inventories available with SAMIL for disposal.
Education scholarship cheques and privileged bidder cards were also distributed
at the event.
SAMIL is targeting to have around 60 Automalls across India,
by the end of current fiscal year. The next Automall is being set up in Warangal.
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