Tractors, part of the Mahindra Group, has launched CODE, a new multi-purpose
farm mechanisation solution to transform horticulture farming in India.
indigenously designed farm mechanisation solution, CODE is conceived with the
idea of eliminating drudgery of labour involved in horticulture farming. The
narrowest and the lightest ride-on machine, CODE will revolutionise
horticulture farming in India allowing farmers to carry out inter-culture
operations in narrow rows for various vegetable & fruit crops.
Additionally, the shorter turning radius of this machine provides better
maneuverability in smaller farms cultivating horticulture crops.
Sikka, President Farm Equipment Sector, Mahindra & Mahindra Ltd said, “With
horticulture’s growing share in India’s Agri GDP over the years, there is an
urgent need to focus on this segment for increase in productivity. CODE by
Swaraj is an innovative farm mechanisation solution that so perfectly aligns
with Mahindra Farm Equipment Sector’s purpose of ‘Transform Farming &
Enriching Lives’. With the launch of CODE, we aim to provide easy access to
affordable and innovative technology to the farming community.”
about the new launch, Harish Chavan, CEO, Swaraj Tractors said, “The
horticulture segment has a huge scope for mechanization in our country. CODE by
Swaraj is a specially crafted machine developed with deep consumer insights and
capturing farmers’ needs in the horticulture space. Currently there is intense
involvement of manual and animal labour in this segment, and this innovative
solution is a pioneering step towards bringing mechanisation to this segment.”
with unique capabilities, CODE helps solve issues related to horticulture
farming and is being termed as ‘Kheti Ki Duniya Ka Sabse Pehla YES machine’,
while offering some industry-first features for the horticulture farmer.
key features include:
clearance – The ground clearance of the machine can be increased as
the crop grows in height thus reducing the dependency on manual operations.
driving – The bi-directional feature enables operations with
attachments mounted in front of the machine making it extremely suitable for
reaper operation in paddy.
will initially be launched in Swaraj dealerships in Gujarat, Karnataka, Andhra
Pradesh & Telangana and will soon roll-out across other states in a phased
manner. The product also comes with
assured service support for a hassle-free ownership experience.