commercial vehicle player in India Ashok Leyland launched the Bada Dost,
reinforcing its offering in the LCV (Light Commercial Vehicle) range. Bada Dost builds on the strong foundation
laid by the Dost brand. It features customer-centric offerings on technology
and driver comfort, while being contemporary and futuristic.
with the latest BS-VI engine, it has two variants, i4 and i3, with a
best-in-class payload capacity of 1,860 kg and 1,405 kg, respectively. Bada
Dost is being launched initially in 7 states and will gradually be available
pan-India over the next 3 months and is open for bookings and delivery through
both, physical and digital platforms. The ex-showroom prices (Mumbai) are Rs 7.75 lakh and 7.95 lakh (i3 LS and LX) Rs
7.79 lakh and Rs 7.99 lakh (i4 LS and LX).
Dost is the first product to be built on an all-new robust LCV platform and
will have two variants, i3 and i4, at launch. It is equipped with an 80 hp BS6
engine that delivers best-in-class power & mileage, best-in-class payload
and best-in-class load body length that helps customer earn more profit per
trip. Owing to its low turning radius and best-in-class ground clearance, Bada
Dost is the ideal vehicle for inter and intra city applications and can
negotiate all terrains with ease.
Bada Dost features a first-in-segment 3-seater walkthrough cabin that offers
superior comfort. Featuring a foldable back rest and a collapsible hand-brake,
the customer can use it to rest comfortably in between the trips. The
ergonomically positioned dash mounted gear shift lever, dual tone dashboard and
digital instrument cluster enhance the aesthetics and offer a premium car-like
experience to the customer. The vehicle is equipped with power steering and
customers also have an option of AC, that makes long trips a more pleasurable
Hinduja, Chairman, Ashok Leyland, said the Bada Dost range will now be
available in both right-hand-drive and left-hand-drive options, enabling the
company to look at international markets more aggressively. Plans are also on
for introduction of electric versions in due course, he added.
Sondhi, MD & CEO, Ashok Leyland, said LCVs are one of the company’s growth
businesses accounting for about 40per cent of sales volume in FY20. Nitin Seth,
COO, Ashok Leyland, said the company’s Dost LCVs are some of the most
successful vehicles in their respective segments. Since the launch of first
DOST in 2011-12, the company continued to win market share, despite a lean
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