Mahindra Truck and Bus (MTB),
a part of the Mahindra Group, has introduced the launch of the Blazo X range of
HCV trucks, an upgrade of its popular Blazo trucks. The Blazo X addresses the
rising fuel cost woes of transporters by delivering higher mileage than the Blazo
and ensuring a unique and unmatched mileage guarantee of ‘get more mileage or
return the truck’.
The new Blazo X features many
improvements - improved efficiencies in the vehicle’s air management system,
rolling characteristics, and the vehicle’s rotating parts among others. In
fact, fuel is a major component of a transporters’ operating cost and the
launch of Blazo X comes at a time when fuel prices are continuing their upward
spiral. The new Blazo X series will be available in all platforms, viz.,
haulage, tractor-trailer and tipper and is equipped with the Blazo’s Fuelsmart technology.
The company has also announced
the setting up of its express North-South Service Corridor on the 3,800 kms
long stretch, from Kashmir to Kanyakumari. This comprises 41 service
touchpoints, one every 100 kms, with a guaranteed service reach of four hours
or Rs. 500 compensation for every hour of delay. This is the second such corridor
after the Mumbai-Delhi service corridor which caters to nearly 30% of truck
Vinod Sahay, Chief Executive
Officer, Mahindra Truck and Bus Division, Mahindra & Mahindra Ltd. said,
“The launch of the Blazo X will further strengthen our position in the market.
With 21,000 Blazo trucks already on Indian roads, our Blazo range of HCVs are
well entrenched in important segments such as car carriers, tankers, cement
bulkers and the coal industry, with their proposition of best value for money
brand, mileage superiority and low cost of ownership. Today, MTB is well on its
way to becoming a formidable force in the Indian CV market, being the number 3
player in certain segments and markets. Going forward we intend to be the
number 3 player in the overall HCV segment.”
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