Maruti Suzuki S-Assist, an industry-first AI-based car assistant for Nexa

Maruti Suzuki India Limited has launched an industry-first AI (Artificial Intelligence) based 24x7 virtual car assistant app, called “S-Assist” for its Nexa customers. The scan and voice-enabled virtual car assistant, S-Assist, optimises the application of artificial intelligence and machine learning to provide an immersive online post-purchase experience to customers.

Maruti Suzuki Nexa customers will be able to access S-Assist through the “Maruti Suzuki Rewards” mobile app available on both iOS and Android devices. The S-Assist is available free of cost to Maruti Suzuki Nexa customers.

Benefits of S-Assist:

O Provides multi-media content like DIY (Do-It-Yourself) videos, digital literature and workshop assistance- all on tap of the smartphone

O Easy and quick navigation to digital copy of vehicle owner’s manual, information on warning signs

O Picture search, enables a car owner to take picture of any vehicle part on their smartphone, upload and the app gives instant explanation

O Access to over 4,120 Maruti Suzuki workshops across India, which empowers customers to call and navigate to their nearest Maruti Suzuki workshop at the time of distress.