Renault has announced the
launch of an all-new version of My Renault App with enhanced features. With the
update, the App is not only accessible to the existing customers but also
provide a platform for potential customers and enthusiasts to engage with the
brand. Available on Android and iOS platforms, the new MY Renault App retains
its intuitive design approach which makes it extremely user-friendly.
The new version of the MY Renault app would now offer more than 90 exciting and innovative features, the biggest addition being the facility to explore the Renault range of Duster, Kwid, Lodgy and Captur, along with the functionality to submit an enquiry for new car and even book a car online with the preferred Renault dealer.
Taking a cue from the success
of e- commerce in India, the new MY Renault would now feature an enhanced
e-commerce module which would enable online purchase of Renault accessories and
merchandise along with the possibility to get certain items home delivered in
select markets. Renault India has been a pioneer in Renault global in
conceptualizing an end-to-end e-commerce solution which has been tested
thoroughly in select cities before being rolled out in its current version.
The enhanced version of the MY
Renault app also introduces for the first time, ‘Refer-A-Renault’ programme,
wherein a customer can refer friends and relatives to buy a Renault car and
gets entitled for exciting benefits. Other immersive upgrades include a much
simplified yet secure account creation cum login process onto the app, apart
from integration with Renault Finance and advanced service cost estimator,
among a host of other features. With the enhanced MY Renault App, first version
of which was launched in 2017, the company now has a solution catering to both
sales & after-sales requirements of the customers.
The MY RENAULT App is
connected to Renault Connect, Renault’s Dealer Management System (DMS), which
makes the dealers seamlessly integrated into the process for all the
transactions taking place through the app. DMS integration also enables a
secure registration and login process for customers on to the App, as earlier,
however, the process being simplified to enhance user experience. Apart from
DMS, the App also integrates information from various other systems like road
side assistance, customer care, payment gateway, SMS & e-mail engines to
provide customers a unique brand experience across the vehicle ownership cycle
right from new vehicle enquiry stage. Servicing of Renault cars have been made
more convenient for its customers in the new version of the MY RENAULT APP which
now allows customers to keep a track on the service expenses. Renault has also
added a fuel log feature enabling customers to monitor the fuel efficiency of
Other features from the
earlier version which get extended in the new one include access to service
history of vehicles, personalised reminders & notifications, online service
appointments, interactive user manual for vehicles, easy access to dealerships
& customer care, digital vaults for document storage and convenient
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