Castrol India has announced the launch of the Castrol All-In-One Helmet Cleaner, marking an expansion of its Auto Care business.
The product is designed for Indian two-wheeler riders, for whom helmet hygiene is often overlooked. Faced with hot and dusty conditions, most riders use water and household detergents—a solution which is often inconvenient and less effective for cleaning helmets.
Castrol’s All-in-One Helmet Cleaner offers a simple, easy-to-use solution—a foam spray that cleans both the inside and outside of helmets, provides 99.99% antibacterial action through silver ION technology, and is dermatologically tested to be safe for skin and hair.
The product is now available pan-India across Castrol’s retail and workshop outlets, as well as on Amazon. It is being supported with in-store activations and digital outreach.
Speaking about the launch, Kedar Lele, Managing Director, Castrol India Limited, noted: “The Castrol All-in-One Helmet Cleaner is a natural extension of our Auto Care portfolio. It solves a real and everyday need for riders, while opening a new, repeat-use category for the business. For our trade partners, it brings a differentiated product to the shelves; for us, it is another step in strengthening Castrol’s role as a complete Auto Care brand.”
The launch builds on Castrol’s existing Auto Care portfolio, which includes products such as Castrol Chain Cleaner, Castrol Chain Lube, Castrol 3-in-1 Shiner, and several other products, all aimed at meeting the everyday needs of riders.
As drivers increasingly look for equipment that keeps them prepared on the road, Amkette is expanding its AirPulse range with five new tyre inflators: the AirPulse S100 Wired Tyre Inflator, AirPulse S...
Coforge Limited, a global AI-native engineering services leader, announced expanded capabilities that help automotive lenders, fleet operators, and remarketing organizations transform vehicle inspecti...
Headfox Innovation Pvt Ltd, a leading Indian wearable brand specialising in Bluetooth-enabled helmets and riding gear, has announced the launch of Tarmac, a next-generation Bluetooth helmet designed t...