Axalta Coating Systems, a leading global coatings company, announced its 2024 Global Automotive Colour of the Year – Starry Night. The latest edition marks the 10th year Axalta has introduced its automotive color of the year and the first time it has featured a black shade.
Starry Night is a strong, contemporary colour with light blue and silver flakes that evokes the depths of our universe and space exploration. The black shade represents bold imaginations and the drive to reach new heights. As a dynamic hue, Starry Night transcends classic and modern design styles and harmonises with other colours, finishes, patterns, and textures.
“Black is the second most popular automotive colour globally and we’re excited to feature a black shade as our 2024 Global Automotive Colour of the Year,” said Dan Benton, Global Color Marketing Director at Axalta, adding that “Starry Night is a hue where black is bright and dark is distinguished. This year’s color is part cosmic and part classic, but all Axalta.”
Axalta first introduced its Global Automotive Colour of the Year in 2015 with Radiant Red. Since then, the company’s global team of colour experts has collaborated annually to introduce a trending and up-in-coming shade for the automotive industry.
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